Your Article Marketing Tutorial Blog Fri, 29 May 2015 14:13:11 +0000 en-US hourly 1 My Live Insights About Life In Scotland Fri, 29 May 2015 14:11:49 +0000 I’m having the time of my life in Scotland. In 3 words – I love it – except for the weather maybe. However, I...

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Live Insights Of Scotland Life

I’m having the time of my life in Scotland.

In 3 words – I love it – except for the weather maybe.

However, I can’t complain too much,  as I have had plenty of sunshine every time I went on a big day trip.

I had the pleasure of visiting some very cool places such as:

  • Glasgow
  • Edinburgh (the capital)
  • Luss
  • Balmaha
  • Balloch
  • Gourock
  • Stirling
  • Loch Lomond

Not bad for someone who’s trying to keep up with her blog writing and her paid writing in between, don’t you think?

By now, I can say that I’ve learned my way around Scotland and that I’m pretty much mastering those train lines.

The first time I took the train to go downtown Glasgow, I had totally forgotten the name of my own station, but thankfully I had noticed the name of the following station, so that’s how I was able to get back home.

However, I didn’t worry.

I never worry about these things.

I’m a big girl, and I would have found my way back home anyways.

I love traveling, because it makes you street smart, it makes you strong and it makes you more complete.

The funny thing is that I’ve noticed that I’m not the only one traveling alone. I met a few people like me in my journey in Scotland so far.

Of course, you might have guessed it, if you don’t know me yet, I’m a very independent person.  I can openly and truthfully say that I have not needed anyone for anything in years.

I didn’t plan on that, and I’m not bragging, but I think that life had that planned for me, so that makes me the best coach ever!

The things that some people like to say with the lips such as, “happiness is an inside job,” or “you have to be strong,” and so forth…? Well, I live that.

This is my life.

If I didn’t find my strength and happiness from the inside, I’d be gone by now, either mentally or physically.

Well, maybe that would be OK too, but I’m here, strong, successful, free, and enjoying my travels.

Wow, I haven’t said any of that in a long, long time on a blog post, now have I?

So, after that long introduction, are you ready for some fun now?

Here are few insights from Scotland.


The Days are Literally Very Long

Insights from Scotland


It’s day light from about 4:00 AM until about 11 PM right now, late May.

Yep, the summer days are LONG in this part of the world

Now, I remember in France around mid-June to mid-July it’s also day light from 4:00 AM to about 10 – 10:30 PM, but here it’s even longer.

This is only late May and last night it was 11:00 PM when night started to really fall.

(for those who don’t know it, above the equator, the longest day of the year is June 21. It’s called summer solstice. So, the longest days of the year  are from around Mid May to around mid-July.  The way the earth is is tilted toward the sun creates longest day light in the north than the south).

So, in the morning, I’m awaken by a bright sun that’s trying to pierce the shades, and it feels like it’s 8 O’clock already, but it’s only  5:30 AM. Gosh, that’s so funny to me.

When I left the US only 2 weeks ago, the day light was barely up at 6 AM and the sun wasn’t even up yet.

That’s one of the cool features of Scotland.


The Weather is Something you’ve got to Live with

Insights from Scotland


In a word the weather sucks.

It’s pretty cool for being mid to late May, no doubt.

Coming from North Carolina it was a bit of shock as temperature goes. Only in the 50’s to 60’s while I left North Carolina being already in the mid 80’s.

The weather can be very unpredictable too.

Sun, rain, sun, rain, wind, less wind, more wind…

You’ve got the picture, right?

However, when the sun shine is as bright as a sun can be, and when it hits the beautiful landscapes of Scotland we forget everything and we enjoy it to the fullest.

Maybe more than usual, because we know that it won’t last long as it does under other skies.


Introduced to New Words of the English Language

Insights from Scotland

No doubt that the way of speaking a same language is always different when it crosses the Atlantic Ocean.

Since I also speak French and Spanish, I can assure you that I know what I’m talking about.

It’s the same thing when it comes to French spoken in France and when it’s spoken in Canada, or when Spanish is spoken in Spain or in Mexico.

And, yes, I have spoken too all such people.

Different accents, different words.

So here are some words and expression you won’t hear in America.

  • The sign Exist become Way out in Scotland.
  • You do get off the train, you alight from the train
  • You don’t ask for the restrooms or bathrooms but for the toilets
  • You don’t say “what would you like for dinner” but “what do you fancy for dinner”
  • When you bump into someone inadvertently, you say “soorrry.” There is much more emphasis on the o and they role the r as if they were speaking Spanish. Actually, Scottish people role the r’s pretty much all the time.
  • You don’t buy your food  “to go,” you say it’s “to take away.”
  • You don’t say it’s “for here,” you say it’s “to stay.”
  • There’s just one wee problem, means there’s just a little problem.

There are many, many others of course, but here is just a handful I’ve heard during these past 2 weeks here, in Scotland.


No Leach for Dogs

Gourock, Scotland


Scotland is dog’s heaven.

It’s seems that people don’t like to walk their dogs here, but more like walk with their dogs.

It seems to me that dogs are well trained from a young age to walk with and around their owners without a leach, especially in parks.

While I’ve seen few dogs on a leach in the streets (but not all) , I’m never seen one on a leach in parks.

It’s actually pretty interesting to watch how easy going they are wondering about left and right while following their owners, being well trained to ignore everything around them.

And there you have it!

I hope you enjoyed my little live insights about life in Scotland.

Your turn now. Tell us about your own insights.


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I write in such a way that your potential customers will fall in love with your business.

Would you like some advice about blogging for better business? Get it here!

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How Do You Know What Type Of Life Coach You Need? Wed, 27 May 2015 11:07:04 +0000 That’s a good a question, isn’t it? How do you know what type of life coach you need? How do you know what life...

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how to choose a coach

That’s a good a question, isn’t it?

How do you know what type of life coach you need?

How do you know what life coach to choose?

There are many different types of life coaches out there, but how do you know what type of life coach you need for your particular case?

The truth is that you might not even really be sure, so that’s why I decided to give you some pointers in this article to help you choose the best life coach for your specific needs.

But first off, let’s define what a life coach isn’t.


A life Coach isn’t a Therapist, or a Psychiatrist

I was asked the question a couple of times.

What’s the difference between a coach and a therapist?

I thought that it was a good question, as it seems that the difference is not that obvious for people at large.

The easiest and quickest answer I would give you, if you asked me that question, is that a life coach deals with people who may be looking for help within their work, relationship and issues related to their everyday life, but they won’t help you with mental health issues.

That’s not the job of a life coach to help you with mental health issues that call for a doctor. A life coach is NOT a doctor.

If you feel that your problems have more to do with clinical mental health, then you need to consult with a specialist that deals with this type of problems.

A life coach will help mentally healthy people who feel stuck in their life, but they will not deal with serious mental issues such as depression or any other mental diseases.

Keep in mind that a life coach is a helper, not a doctor.

So, this said, your next question might be, then…


What is a Life Coach?

A life coach is someone who can help you see the world like you’ve never seen it before.

A life coach is someone that can help you embrace life in a totally different manner, by changing your mind over.

A life coach could serve you as a magnifying glass, helping you to realize what is standing between you and your issues. Between you and success.

A life coach can show you the way to a better life, more success, better relationships, more money and so on.

That’s what a life coach can do for you.


What Different Types Life Coaches are there?

Not only there are many different types of coaches, such as sport coaches or business coaches, but there are many different coaches within the life coaching field as well.

There are career coaches, relationship coaches, success coaches, energy coaches, and so on.

Within these main categories you also have more specific narrowed down niches, such as “reiki healing coaches,” “performance coaches,” “leadership coaches,” or “parenting coaches,” for example.

And that’s really just a few.

The more specific you go into your search, the more chance you’ll have to find the right coach for you.

So basically, jour job is to find out what area of your life you are needing help with.

What area of your life do you need help most with?


Matching your Personality with that of your Coach

No matter what type of coach you might think you need, it is very important that you find the perfect match for you.

There isn’t a specific recipe that you need to follow here, since why you will or won’t click with someone depends on too many invisible factors for me to tell you how you will or won’t connect with a specific coach.

Once you know the type of coach that you need, you will have to decide who is best for yourself.

Most good coaches will make themselves available for a free consultation with you to see if you are a good match for each other.

At times it could be the coach who realizes that they wouldn’t be a good fit for you, and in most cases they probably would be able to refer you to someone else.

A good coach would not pretend that they can help you if they can’t.

That doesn’t mean that they are not competent, it simply means that their field of expertise is not the best fit for you.


Something Important you Need to Know about Coaches

Not all Coaches are what I would call personal development Coaches.

So, if what you need is true personal development coaching, meaning a coach who can teach you about the law of attraction, vibrations, the subconscious mind and overall success, like I do, then be sure to pick a coach that knows about those things.

Not all success coaches have the same level of knowledge and expertise in this regards.

If you are looking more for a business coach to help you with some business related strategies, then that’s the type of coach that you should be looking for, but that doesn’t mean that they are expert about how to attract what you want, for example.

Of course, most coaches should be able to teach you about mindset, but they are different levels of it, I must say.


What can I help you with?

I can help you master this law of attraction thing that will change your life and reprogram your subconscious mind while doing it.

I can teach you to quit your job like I did and live the life of your dreams.

I can help you banish terms from your vocabulary such as:

  • Life is hard
  • You have to work hard to get what you want
  • This is my reality
  • Things can’t change from one day to the next

Because, all of  the above are actually lies.

Life doesn’t have to be hard.

You don’t have to work hard to get what you want. You just have to know what you’re doing.

Your reality is brought on by your thought pattern. So I can teach you what “reality” really means.

Things did change drastically for me in just 8 months. Believe me that really feels like from one day to the next.

Once you’ve worked with me, you won’t say any of those things anymore.

If you want my 7 actions step success email course, just fill out the form below!

If nothing else, please, leave your comments and input below!

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How To Blog For Your Business To Achieve Positive Results Mon, 25 May 2015 14:38:34 +0000 Some business owners have got the wrong impression that blogging for their business simply means to jot down anything on the blank screen, and...

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How to Blog for Business Results

Some business owners have got the wrong impression that blogging for their business simply means to jot down anything on the blank screen, and that it will do the trick to attract more customers or clients to their business.

If that’s what you’re thinking, you couldn’t be more wrong.

I can promise you that just writing “whatever” to fill the blanks will never bring you more business.

There are few basic things that you need to know and apply if you want your blogging efforts to be productive.

You want your time be worth it, right?

Actually, it doesn’t take more time to do things the right way, than it does to do them the wrong way.

So, please, read this article and learn how to blog for your business to achieve positive results.

If you’ve never thought about blogging before, it might  be time to  starts.

If you don’t know where to start, you’ve got to the right place, as I can help you.

I’m just an email away.


Educate Yourself First

The first thing you need to do if you’re new at this is to educate yourself about what blogging for business really means.

If you’ve just found this post in search of an answer, you can receive my educattional emails just by inserting your name and email address below.

Before you start writing, it’s always wise to learn about the process, so you won’t have to do the work twice – once the wrong way, and then another time the right way. Start right the first time around, and you will look like a pro right from the get go.


Be Willing to Give More of Yourself

I’m sure you’re familiar with the saying, what goes around comes around, right?

Well, it has never been truer than when it comes to write for your business. If you are willing to give value on your blog. If you’re willing to give advice and help for free first, then even more customers will be willing to give you their money for what you won’t give for free.

Yep, that’s just the way it is. If you’re not too greedy in giving, you’ll get back more and more often. You’ll get back a hundredfold.


Learn the Basics about Writing Online

When it comes to blogging, I see too many business owners ignoring some very simple online writing rules.

Unfortunately, even if you have written the best piece ever, it might never get read just because you have ignored some very simply online writing rules that will make your article more attractive, and more readable.

I’ve written extensively about many of those rules before, but here are some basic ones, again, if you’ve never heard of them…

  • Write in a conversational tone
  • Write short sentences
  • Write short paragraphs
  • Write useful material

Establish Authority

In order to establish authority, you need to apply at least the three points mentioned  above as a start. If you don’t, you probably won’t be able to establish authority at all.

In its infancy, blogging was different, but as anything in this world, things evolve and mature.

They become more complex and demanding.

That’s sort of a natural evolution of things, and blogging is no different.

I remember back in the days when I had clients who were only concerned about the minimum word count and how many keywords they could stack within that minimum word count.

This hideous process was used and re-used to death to the point that search engines, such as Google, woke up one day and started noticing that they had a lot of trashy content on their search results.

So, they started sanctioning any site that were promoting such useless content, and things started to change rapidly after that.

Bottom line, what used to work 5 years ago, doesn’t work anymore today.

This is no toddler internet age anymore. This is adult internet age and you need to act as an adult when writing for the internet today. In other words, you need to know what you’re doing.


Develop a Good Customer Service

Customer service starts BEFORE you win a customer.

You can’t give only to those who are already your clients, you need to give of your time and help to those who are still browsing around.

Here again, the rule “what goes around, comes around” applies. When potential clients or customers are looking for the best place to buy from, or to invest with,  they will pick those who are not greedy in customer service.

What does this mean for you? well, what about this:

  • Reply  to all your emails in due time
  • Answer questions willingly
  • Inform and help people as much as you can

Whatever you do, don’t ignore customer service, which would be the worst thing you could do, and a sure ticket for losing potential and current customers.


Aim for Long Term Results

Blogging online is not a quick fix result type thing, It’s a long term result achievement goal. As time goes on, your authority and popularity will grow, if you do the right thing.

When I say “the right thing” I don’t mean in your business itself. For that I hope that you know what you’re doing, and do it well.

What I mean by doing “the right thing” I mean introducing yourself to your potential customers and clients in a smart and professional way with the use of your blog.


Blogging for your Business is Worth your Time or Money

Whether you are going to spend the time to create a blog for your business and write for it on a regular basis, or whether you are going to hire someone like me to do it for you, your time and/or money will be well spent, and you’ll get back a hundred fold on your investment.

But nothing will happen unless you make a decision and start doing it now. According to the statistics 40% of companies out there use blogging, which is not bad, but that leaves over half of the companies that are losing out by not blogging.

Why are those companies losing out? Because companies that do blog have 55% more visitors to their website, than those that don’t.


Blogging will make your Website Alive

A static website, which is a site that has no valuable fresh content added to it each week, is a website that will be dead for both the search engines and potential traffic.

The days where you could build a site and expect traffic to show up are over. Companies that have a website, and publish regular content on their blog will beat you in traffic and take your potential customers or clients.

So, if there is anything that I want you to take home from this article, is this…

Create a blog if you don’t have one yet, or make sure to write regular articles for your blog if you have one already.

If you need help or have any questions, please, contact me.

If you want to learn more about blogging for your business to achieve great results, you can also subscribe to my emails.

Leave your comments below. They are always very much appreciated.

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10 Facts About Glasgow, Scotland That Will Shock You If You’ve Never Been In Western Europe Fri, 22 May 2015 10:02:09 +0000 Ah good old Europe. It’s been a long, long time since I had not seeing you, and I have to say that it’s nice...

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10 Things That Will Shock You About Glasgow Scotland

Ah good old Europe.

It’s been a long, long time since I had not seeing you, and I have to say that it’s nice to be back and see what you’re up to these days.

As I’m walking in the streets of Glasgow, the largest city of Scotland, however, I’ve been thinking how shocking it might be for someone who has never left America to come to Europe.

Now, keep in mind that you won’t be surprised about the big things. It’s 2015 here too, and Europe is and has been a modern place for a long time, but it’s more about the little things, the things you simply won’t expect that will shock you the most.

Now, when I say shock, please, relax, it’s nothing that you couldn’t handle.

But, the everyday little things that you might expect from your point of view, might be a bit different here.

Here are 10 Facts about Glasgow, Scotland that might shock you if you’ve never stepped foot on this side of the pond before.

1- Ethnicity

When you travel to Western Europe and unless you are in a major international type cities such as Paris, London, and other big ones out there, you will be reminded that Europe is the continent of the white man.

Well, at least that’s the one continent he didn’t steal it from someone else, right?

So here in Glasgow,  to it’s old roots, you pretty much see only one type of people otherwise known as “whites.”

After having lived in the US for so long, the other day as I was having lunch in a café and was watching everyone around me, the cashiers, the bus boys, the waiters and the customers, I couldn’t help noticing only white folks around me. Having been in the US for so long this site was kind of amusing to me.

I was thinking to myself that what I was observing was actually the exact environment I grew up in, but having left such environment for so long, I couldn’t help but noticing.

However, if your own ethnicity is of different origin, just remember that Europe is NOT attached to the same… let say “values?” also better known as “prejudices” as America still is in some regards, so you will be welcome here just the same, no matter what ethnicity is yours.

2- Noise

As I was having the time of my life taking notes for this article, having my lunch at that café, there’s another thing that became quickly obvious to me.

It was pretty quiet for a public place.

Actually I could hardly hear the two ladies sitting at the table just besides me.

Then it came back to me that Europeans use their inner voice in public places.  So the result of this makes for a less noisy environment.

After over 20 years of living in the US, that too came to my attention pretty fast. I was actually enjoying that rather quiet place, yet full of people.

3- No Plastic Anything

Another distinct difference I noticed right away, it’s even though this was a semi self-service type café, there were no plastic cups, plates or silverware. They had real plates, real glasses and real silverware.

In the same type cafes in the US you would have plastic cups, plastic plates and plastic silverware. So here again, it was something I noticed right away and had to write it down so I’d be sure to include it in this article.

I thought that was interesting, don’t you think so?

4- Grocery Stores Bags

I’m glad I was told that one before I stepped foot in a grocery store.

If you don’t bring your own bags to pack your groceries, be prepared to pay 5 pennies for each plastic bag you are going to need.

Scotland, like many other European countries nowadays, is very BIG on “energy saving.” They don’t just talked about it here, they are very active about it.

Actually, I was told that in the Netherlands you have to pay for your grocery plastic bags for over 20 years.

Well it works!

People come to the grocery store with their own bags and help the country save millions of plastic bag waste.

How nice it would be if America did the same thing, right?

5- Grocery Stores Clerks

On this side of the pond, I was reminded that grocery clerks are not the customer’s servants like people seem to expect in the US.

For one thing, they’re sitting, not standing, so they don’t have to stand still for long hours.

And secondly, all they do is ring your merchandise, but they don’t help you to bag it.

You bag it yourself.

As I bought my groceries the other day for the first time here, I was reminded that this is exactly what I remembered from France.

Yep, cashiers don’t have to work so hard here, so be prepared to do you part.

6- Pedestrians

In the US we are used to think that cars will stop for us.

So, in shopping malls, especially, motorists have to basically watch for people crossing at random without even looking if a car is coming.

Well, if  you do this here, good luck to you.

10 things that will shock you about glasgow

Pedestrians are not kings here, and they better watch before crossing any type of road where cars come through.

Plus, here in Glasgow, Scotland, you need to look to your left first.

Make sure you remember that!

Whatever you do, do not expect cars slow down and look out for you, because I’m telling you, they won’t if they have the right of way.

It’s you, as a pedestrian that needs to look out for cars.

7- The weather

The weather in Glasgow is crazy as fox.

I’ve seen sunshine, rain, wind and a little bit of hail in the same morning.

Yes, you have to see it to believe it!

Waking up with a bright sunshine doesn’t mean that it will last, and waking up with rain doesn’t meant that it will rain all day either.

You just need to be prepared for sudden change in the weather.

However, we do have full days of sunshine at times too, and they are always welcome.

And for all my American friends who tend to complain a lot about the hot south in the summer, stop complaining and come here, you won’t ever be too hot again.

As a matter of fact, they don’t have any AC on this part of the world. No need for it.

8- The Accents

If all you’ve ever heard is English spoken with the American accent, you’ll be in for a shock here in Glasgow.

Yes, people have a very strong Scottish accent, and you may or may not understand them.

But the good news is that if you lose your way and ask for help, not only people will be very helpful, but chances are that they will understand you perfectly well.

They understand me perfectly when I open my mouth, but it’s when they open their, that’s a bit tougher for me.

9- Restrooms

If you look for signs such as “restrooms” or “bathrooms” you won’t find it here.

Oh, don’t worry, Glasgow has plenty of “restrooms” even in the streets, but here you need to look for the signs Toilets.

Yes, that’s how it’s called here.

They are actually using the word that comes from the Greek “toileta” which is the same root for the world used in French “toilettes.” So that’s an easy one for me.

10- Bathrooms

Now, in a house’s bathroom there are 3 things you’ll notice to be different in a European bathroom at home.

a) Sinks have two faucets, one for cold water and one for hot water.

I’m not sure how it is in brand new houses these days, but that’s how it is in the older ones. I know, not the most practical when you need warm water.

b) The level of water in the toilet bowl sits much lower than it is in the United States. That’s just how it is in Europe. I remember it to be the same in France.

c) All showers and bathtubs have a shower handle. There are no fixed showers in Europe, which personally, I hate, and everywhere I lived in the US I had to buy my own shower handle.

All  bathrooms in Western Europe, you’ll have those practical shower handles, even  in hotels.

Alright, there you have it.

10 things that may shock you if you’ve never been to Europe before.

But if you do come to Glasgow, Scotland, now you are warned and you’ll be ready to enjoy!


The Village of Luss and Loch Lomond, Scotland


Please, leave your valuable comments and inputs below!

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I write in such a way that your potential customers will fall in love with your business.

Would you like some advice about blogging for better business? Get it here!

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How To Keep Your Writing Jobs Going While You Travel The World Mon, 18 May 2015 11:24:33 +0000   Are you a freelance writer? Are you traveling the world while writing? Would you like to? The first thing you need to do...

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How to keep writing while traveling the world


Are you a freelance writer?

Are you traveling the world while writing?

Would you like to?

The first thing you need to do if you want to travel as a freelance writer is learn not to write for peanuts, and understand the value of your service.

In other words, if don’t make good money writing, you won’t be able to travel much in the first place, right?

I used to be that freelance writer with a 9 to 5 job.  But almost overnight I became that freelance writer that’s traveling Europe.

Yes, that’s right. It did happen overnight, but it was actually something I’ve been planning for the last 8 months.

I knew that I wanted and deserved something better for myself, and I knew that NOW was the time to take this opportunity.

Not someday, and not next year.


I didn’t want to fall in that trap of “I’ll do someday,” because I know that someday never comes.

So, what about you?

Are you planning on taking advantage of your online business, someday?

Something to think about, isn’t it?

Because I’m also a life coach who applies her own medicine, I listened to my intuition and watched all the little signs that were telling me, yes, go ahead.

From the time I renewed my French/European and American passports to the time I arrived here in Glasgow, Scotland just a few days ago, every door has opened for me with no effort whatsoever.

As a matter of fact, as a life coach I would tell you that when you let yourself be in alignment with the universe, things are not supposed to be hard on you.

What could be tough though, is to discipline yourself well enough so you can keep your writing orders going while having the time of your life.

So, in this post I wanted to give you some tips for you to keep working your online business, your writing order, if you are a freelance writer, or any other online work you might be doing that would allow  you to do it from anywhere in the world.


Figure out the Time of Day you’re Most Productive

Well, I’ve written about that before, but what is your best time of day to write?

If you’re a morning person, then save that time for your work first and go play once you’re done, but not before.

If I needed any more proofs that moving to Europe for while was a good move for me, the fact that I’ve been sleeping like a baby at night, better than I have in probably over a year in the US, and waking up refreshed and ready to write, this alone is a superb proof of its own.

Figure out best time to write for you

Traveling to other horizons have a powerful effects on the mind and body.

While I haven’t done much work for the last two weeks I was in the US, I’ve completed two writing orders since I’ve arrived here in Scotland.

What allowed me to do my work was forcing myself to write before I left the house, first thing in the morning, because I’m a morning person.

However, now that I don’t have a job that sucks the life out of me anymore, I find that I have tons of energy, and I’m even  able to write late in the evening as I hardly feel tired at all anymore.

So, two things to remember:

  • Know what time of day you’re most productive.
  • Be disciplined enough to stick to a schedule.


Use your Travels to Inspire your Writing

Do you know what traveling does to us writers?

It inspires us.

I have to admit that these past couple of months I felt less and less inspired to write.

Few reasons for that was that I had been in a routine for too long, and was tired a lot most of the time. I had been working so hard for so long that my body seemed to have more than enough.

I started feel that very strongly right after my furry baby, Sophie, passed away, and it never left me since.

use your travels to inspire you writing

Now, not only I’m already starting to feel the inspiration kicking, but I have so much energy to even spare, that I’m writing this words at 10:00 PM, in fact, which is not my usual time for writing at all.

I tell you that nothing will give you a renewed energy like a change of pace and scenery.

So remember these two important things:

  • Travels will energize you.
  • Travels will inspire your writing.

Use your Travels to Promote Yourself

As a freelance writer, you want to keep writing, and to keep writing you need to keep getting orders from clients or writing jobs.

The advantage of traveling is that you can use your adventures to promote yourself.

I’ve only been in Scotland for a few days, and I’ve already used my traveling adventures to promote myself.  As a matter of fact, I can only imagine all the things that I’ll be able to do to promote myself with my travels over Europe.

promote yourself to inspire your writing

I know that if I were someone looking for a freelance writer, I’d would love to check a writer who travels, because I know that the very fact of traveling has got to inspire them.

So use your traveling privileges to promote yourself and keep on writing for pay.

And so remember:

  • Traveling has a lot of advantages.
  • One of them is that you can use your travels to promote yourself.


Use your Time Zone as an Asset

If like me you write for American clients, and are traveling to some other parts of the world, chances are that your time zone is a few hours ahead of the US, since Canada and the United States are the last countries on the globe where the sun rises.

This is really good news for anyone working in other parts of the world for American clients.

take advantage of traveling time zone to write

Here in Scotland I’m 5 hours ahead of the States and I have to say that it’s really serving me well.

Not only it’s serving me well for my own blog posts, but it gives me 5 hours advance for any job I need to complete as well.

I am definitely planning on using my new time zone as an asset for my writings due date.

So remember as you travel:

  • The rest of the world is ahead from the US on the clock.
  • Having few hours ahead of time is a great advantage when writing for American clients, as it gives you more time to complete your work.

Always Make sure you have those Two Things where you Travel

Two things you have to make sure you’ll have where you travel are:

  • Good Wi-Fi reception
  • Freedom to use the internet at will

Don’t take those things for granted. There are some countries in this world where you might not have one or the other as available as you might think.

Select available Wi-Fi travels to be able to write

For example, in Europe, Italy may have a lousy Wi-Fi at time I was told by someone I connected with who lives in Rome.

Another example is countries like China, where you have a limited freedom of expression and of the internet, which might prevent you to work your business online if you were there.

So while you take your writing or online business on the road, always make sure of those things well in advance, so you won’t have any bad surprise.


I hope you enjoyed this post and that you’ll keep following my exciting upcoming blog posts.

If you are a reader, please, leave a comment, as they are always appreciated.

If you are a potential client, please, contact me by clicking the link below.


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The Dummies Guide To Driving Away Blog Readers (and What To Do Instead) Mon, 11 May 2015 12:25:00 +0000 Dummies guide Today it’s the second Monday of the month, which means it’s guest post day, and I have the pleasure to feature someone...

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Dummies Guide to Drive Traffic Away and what to do InsteadDummies guide

Today it’s the second Monday of the month, which means it’s guest post day, and I have the pleasure to feature someone who is a very talented blogger.  So here is my guest quote for him…

Take a very talented blogger who goes above and beyond to give you superb info and great insight on blogging, and you get Andrew Warner!

Take it away, Andrew…

A disturbing thought, isn’t it?

That you would purposely try to drive readers away from your site. You wouldn’t do that, would you?

Of course not.

You take blogging very seriously.

You’re always publishing quality, descriptive content. Engaging with other bloggers to build solid relationships. Promoting on various social media platforms.

All things that you’re supposed to do.

But, it seems that no matter what you do, readers find whatever excuse to leave your site. Sometimes seconds after they arrive.

And you can’t help but wonder why.

Is it your content? Or maybe you’re not promoting it to your ideal reader?

To be completely honest, it has nothing to do with those things and everything to do with what’s taking place behind-the-scenes.

The good news?

I’m going to give you a list of certain “behind-the-scenes” missteps that contributes to readers leaving your site and ballooning your bounce rate.

How many of these will you be guilty of?

Let’s find out.

1. Your Blog Design Is Pre-Historic

Can I be honest with you for a second?

99% of free themes suck. Hey, I know they’re cheap, since they’re free and all, but still. You’re not doing yourself any favors by having a free theme.

You leave yourself vulnerable to security breaches. Hundreds, if not thousands, of people having the same theme as you – especially if it’s popular. And they usually have pretty outdated designs.

It’s quite sad. And I can almost guarantee your readers won’t like it.


Because design is important. Especially on mobile devices.

Otherwise, why would Google roll out that new update that penalizes you if you’re blog isn’t mobile-friendly?

Because more people are viewing web pages on their mobile devices and tablets — and if your design is dated and you’re not mobile-friendly, you’re screwed.

What To Do Instead

Since your blog will be the catalyst to ultimately having your own business, you need to invest wisely in it. That means you should quit belly-aching and invest in a premium theme.



Thrive Themes.


Doesn’t matter, as long as you do your research and choose a theme that suits you and your brand. But the key thing is to make sure your theme is mobile-friendly.

2. Your Site Load Time Is Long

You ever watch a TV show and right when it gets to the juicy part, they cut to commercial?


Doesn’t that just piss you off?

And if that’s not bad enough, the commercials just drone on, one after the other, with no end in sight.

Leaving you thinking, “When the hell is the show going to come back?”

Newsflash – that’s how your readers feel when your site takes forever to load.

But here’s the thing: they won’t stick around.

Why not?

Because they actually value their time. And if your site doesn’t load in a specific amount of time, they’ll leave and probably never return.

What To Do Instead

Constantly look for ways to increase your load time.

Compress your images before you load them on your site with sites like Kraken and TinyPNG.

Utilize a plugin like BJ Lazy Load to help with your site speed.

And don’t be afraid to utilize tools like Pingdom to find out where your website speed stands:


Or even Google PageSpeed Insights to figure out how fast your site loads on a mobile device. And what needs fixing:


And this is important because according to this post on KISSMetrics, 40% of people abandon a website that takes more than 3 seconds to load. So if you’re not there, time to get to work.

3. You Never Respond To Comments

Imagine this.

You come across a blog while searching for a particular topic.

After reading the post, you’re compelled to leave a comment – based on the quality and useful information you just read.

For the next few weeks, you visit that same blog. Leaving a comment every single time. But after a month of doing this, you noticed that the author isn’t replying to your comments.

Or anyone else’s, for that matter.

You feel slighted. Let’s face it, you spent a lot of time not only reading their post, but crafting a thoughtful comment as well.

The least they can do is justify all of that with a response. Right?

To be completely honest, yes they should. And you should as well. In fact, in a LinkedIn group I’m in, they talked about just that:


It doesn’t matter if you have 5 comments or 500.

If people took time to read your post, consume the information and write a well thought out comment, they deserve to be responded to. No matter how popular you become.

What To Do Instead

Responding to comments can be a time-sucking chore if you allow it to build up. If you can’t respond right away, then it’s best to dedicate a certain amount of time to respond to comments.

Couple hours a day. Maybe a certain day of the week.

Regardless of what it is, show them that you’re not just preaching and actually engage with your readers.

They deserve it.

4. You Absolutely Refuse To Format Your Posts

It’s okay. You can admit it.

Your selfish, right?

Hey, since it’s your blog, you’re going to do things your way, right?

After all, why else would you write text-heavy posts with little to no formatting? Let me ask you a question. Do you remember how the textbooks were in High School?

Those things was a behemoths, weren’t they?

Well over 1,000 pages.

Weighing more than 15 pounds.

And text so crammed together, you couldn’t tell where the next paragraph started. That’s what you want for your blog?

A long string of paragraphs that’s difficult on the eyes, and would bore any reader to tears?

Readers don’t want to see walls and walls of text. They get turned off by that and won’t hesitate to leave. And unless you smarten up and are willing to make that change, then you’re just showing readers you could care less about their reading pleasure.

What To Do Instead

If you didn’t know, blog formatting is a pretty big deal.

In fact, in a previous post I wrote, Marc Andre had some pretty telling views on blog formatting:


Everything he mentioned in that quote, is what you should be doing.

5. You Blatantly Abuse Popups

Chances are, you’re not a big fan of pop-ups. Am I right?

Do they work? Yes.

Are they annoying? Hell yes.

But more and more, pop-ups are becoming extremely annoying. For instance, you’re reading a blog post that contains information you’re interested in and then – BAM!

There goes a pop-up. Obstructing any view you have of the content. And if that isn’t bad enough, imagine this happening on your mobile device where you’re forced to find and click the X button.


I’m sure if you were to survey your readers, more than half would say they hate those things.

But you keep it because it converts. It collects email addresses — which is what you need to grow you blog after all.

But the main reason you do it is because experts like Neil Patel does it.

You know the type, right?

The ones that pop up again …sylvianetest3

… right after you close the first one down?


*shakes head*

But … you’re no Neil Patel. So all you’re really doing is annoying readers and eventually driving them away by doing that.

What To Do Instead

There’s nothing wrong with having popups .. as long as you set up some parameters that allows it to track cookies so it doesn’t popup for every page.

But more importantly, make sure that if someone clicks the “X” button, it stays closed. And another one doesn’t pop-up right after. Guarantee that will drive readers away.

Are You Driving Readers Away?

We all want to keep our readers when they visit out site. That’s how we build engagement … friendship … a community.

But the last thing that readers want to experience when they visit your site, is any of these things.

They’re all bad.

They’re all damaging.

And they’ll all make readers leave your site just as quickly as they visited.

You don’t want that, do you? Of course not. Use this guide as a reminder of what NOT to do on your blog. You work too hard to get the readers that you do, why throw all that hard work away because of these foolish missteps?

What are your thoughts? Do you know any other dumb missteps that drive readers away? Please share your thoughts in the comment section.

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Why You’re Not Attracting Your Ideal Clients As A Freelance Writer Mon, 04 May 2015 15:49:52 +0000 Ah, that good old question, how to attract ideal clients to write for? Have you ever asked yourself this questions? If you have, then there’s...

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attracting ideal clients as a freelance writer

Ah, that good old question, how to attract ideal clients to write for?

Have you ever asked yourself this questions?

If you have, then there’s hope for you. If you haven’t, then you really need help in more ways than one.

Unfortunately, when it comes to freelance writers, not every one is what I would call on a success mindset yet.

But my goal with this post, it to help you with that.

Why do I feel that I can help you?

I’m going to be writing from Europe for a while, and there is no doubt in my mind that the change of scenery, and the different life that I will be leading, will inspire my writing, but it’ how I got there in the first place, that’s inspire me to write this post.

My life has started shifting tremendously last year, but it’s only now that’s it’s reaching a momentum.

It’s translating in more freedom, travels and opportunities for me, like I haven’t had in years.

I’m meeting the nicest people across the pond, as I’m receiving more and more writing opportunities both at the same time.

But don’t be mistaken, none of this is coming about by accident, though (there’s really no such thing). It’s coming about because I’ve raised the bar of my vibrations, and my point of attraction.

But it all started because I prepared the field so to speak, I set myself up for success, and that’s what I teach to others.

But what does all this have to do with attracting your ideal client to write for, you may ask?

Well, just about everything.

Let me explain…

I don’t know about you, but as for me, as a freelance writer I don’t want to write for just anyone, or just anything. I want to write for the ideal clients for me and for them.

It’s a whole lot like those house sittings that I’m going to be doing in Europe. So far I’ve noticed that it only works out when there is a perfect balance/match between the homeowners and me.

Another interesting thing is that it usually happens very quickly or it doesn’t happen at all.

Yesterday, I was speaking with a lady in the south west of France and she was telling me how she liked me at me first message, and how she eliminated others right from the get go as well.

Why do you think those things happen?

Later in the day I was also speaking to another lady in Scotland and she was telling me that she couldn’t wait to meet me. That was our second Skype conversation, and that one was just a chat to ties things up before we meet in person in a week and half.

We were both giddy when she said, well the next time I’ll see you will be at the airport. How exciting this is!

I’m still new at this, but dang, I feel that I’m going to get so addicted to it.

Are you kidding me? Meeting new people, living with animals free of charge, traveling and seeing some of the most beautiful places in the process?

Yes, I definitely have the feeling that I may end up doing this for a while… but I digress.

In order for me to do this, I need to find my ideal clients to write for as a freelance writer, and coach as a life coach, just like I’m finding the ideal houses to sit as a traveler.

But that’s a completely different thing, right?

Actually it’s not.

This is a vast universe and your ideal anything is out there.

The hardest part for many of you is to believe it, but once you do, it tends to show up.


Both Inner and Outer Works are Important if you want to Attract your Ideal Clients to Write for

Attracting (finding) the ideal clients to write for requires an inside job as well as an outside job.

As a freelance writer, when you find your ideal client, it also means that they (the client) have found the ideal person to work for them, so both of you will be happy with the result.

There are many writers who write anything for anyone out of fear that they could never find their ideal client, or worse even, believing that such client doesn’t even exist.

Or yet again, a word that resonate a lot in their head is “competition” thus they attract lots of it, and they struggle with it, of course.

I’ve had discussions on LinkedIn with very talented and skilled writers who are struggling with their freelance writing business because of the above reasons.

So why is it that regardless of their talent level, the country they live in, or even the fact that English is not their native language, other freelance writers I know of, have so much work that they are actually refusing clients?

Well, there are 3 main points that separate those two types of freelance writers.

  1. Successful freelance writers work on their mindset first, while the others don’t.
  2. Successful freelance writers have a very specific idea about what they’re worth, while the others don’t.
  3. Successful freelance writers know exactly what type of clients they want to write for, while the others don’t.

So, let dissect each of those points a little, and see if it could help you find your ideal clients too.


1- You can’t Attract your Ideal Clients Because of your Mindset

As a freelance writer, you are an entrepreneur, and as an entrepreneur it’s absolutely vital that you work on your mindset, first and foremost.

It’s bad enough that most employees in this world have never even read as much as a single personal development book, but it is worse when you are working for yourself and have no more success recipes than people working for a boss do.

You can’t approach your freelance writing business (or any business) with an employee-type mentality, because if you do, you’ll get the same type results most employees do.

When I read some of the freelance writers’ comments on Linkedin, I certainly can see why those people struggle to make ends meet, and I’m not talking about bad writers who write for content mills here.


I’m talking about freelance writers who are very good at what they do, and who have done it for years.

The only missing link in their case is that they have no clue about getting their mindset right. The mindset of a victor.

If this is you, you really need to start taking a good look at your mindset and see what’s it’s doing to you and your business in all honesty.


2- You can’t Attract your ideal clients Because you haven’t Decided what you’re Worth

calculating what you're worth as a freelance writer

I can promise you that if you don’t decide what you’re worth from the get go, you are going to accept all kind of low paying writing gigs that will turn out to be not worth it at all.

You are going to work hard for little money, like many employees out there.

On the other hand, if you decide what you’re worth, you may still have to work hard at times, but it will be worth the money you will be making.

Here are some tips to help you decide how much you’re worth.

a) Give yourself a range of rate per word and decide that you will never go under the lower end of your rate, no matter what.

b) Do not publish that rate on your site, and do not quote people by word. Give them a final price, not a per word price.

c) Give yourself the right to say NO, even if it’s tempting to say yes. Not all writing job offers are worth taking.

Once you’ve mentally decided what your worth with the help of those 3 vital points will be much easier.


3 – You can’t Attract your Ideal Clients Because you haven’t Created your Marketing Avatars

I have to admit that this is something I wasn’t used to do before, but I’ve learned it from my business coach.

Now what’s a marketing avatar?

Simply said, it’s your ideas clients.

Your marketing avatars are individuals that you create on paper with the following attributes:

  • A name
  • An age
  • An occupation
  • An income range
  • A marital status
  • Where they live
  • What type of hobby they have, etc.

This is the minimum attributes you should give each of your avatars, but you can add as many more as you want.

Why is it so important to create marketing avatars for your freelance writing business?

Because it’s going to gird your marketing campaign in a way that will speak to this type of potential clients specifically.

This is a big part of the outer work that you need to do to attract the type of clients that you are looking for.



If you haven’t been able to attract your ideal clients yet, chances are that you haven’t gone through the 3 vital points that I’m talking about here. Of course there are many other things you can do to get great clients, but those other things are more of the outside action types.

My experience showed that the outside actions only work very poorly if at all without setting the inner actions up first.


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I can write in such a way, that your potential customers will fall in love with your product!

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Thank you to Corina Ramos from Not Now Mom’s Busy for having me as the interviewee of the month.

Thank you to Tor Refsland from Time Management Chief for including me among 80 productivity experts.

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How To Go Full Blast Out Of Your Comfort Zone Wed, 29 Apr 2015 12:15:47 +0000 Is it hard for you to step out of your comfort zone? While thinking about what I wanted to discuss in the post, I was thinking...

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How to step out of your comfort zone

Is it hard for you to step out of your comfort zone?

While thinking about what I wanted to discuss in the post, I was thinking how my life has been a long story of stepping out of my comfort zone.

I’ve gotten out of my comfort zone the first time I stepped on a theater’s stage.

I’ve gotten out of my comfort zone when I moved out of my mother’s house the first time at age 16.

I’ve gotten out of my comfort zone when I moved out of my mother’s house for the second time to move to Paris on my own.

Then again I did it big time when I moved to New York on my own again, and with a still limited English.

There is this thing with me. I love adventures. I love to throw myself into the unknown. And I’m extremely independent. I’ve never been someone who really needed anyone else to do things.

At times, I even think that I am too independent, but life has actually added to that natural tendency of mine.

At this point I think that I’m the most independent I’ve ever been, because of the assurance that getting older gives you on top of it all.


Making Lemonade

When life gives you lemons, make lemonade, right?

I’ve decided to make lemonade with all the lemons that life gave me these past few years. And believe me it has, more than you know.

But I decided to make lemonade, because that’s the only way one can not only keep living, but make the rest of their lives worthwhile.

So, once again, I’m stepping out of my comfort zone, kind of in reverse.

While what I’m about to do is super exciting, of course, it’s also a bit scary and I do have to get out of my comfort zone in order to go for it.

Now is it worth it?

You bet it is.

How to step out your comfort zone

What I’m about to do I’ve never done before, and I may not do it again.

For the next 6 months or so, I’ll be traveling all over Europe.

Here is how it’s going to unfold for the most part.

In exactly 2 weeks from today, I’ll be flying Scotland.

I’ll be in Glasgow Scotland for two weeks, and then I’ll be going to Ireland for 5 days. While I’ll be in Dublin I’m also planning on taking a day trip/tour from Dublin to the country side of Ireland (I’ve got it all panned out already).

Then, I’ll be in a very affluent town, in England, right outside of Manchester, for a whole month.

From there I intend to visit Manchester of course, and even Liverpool only an hour and half away.

After that I’m going to try to go to France during the month of August. I actually may be in the south ouest of France for the whole month of August, which would be fantastic, but nothing set in stone yet.

If I’m in France in August, it means that I’ll be celebrating my birthday in my birth country, which would be very cool.

Then again I’m supposed to be in Haverfordwest, Pembrokeshire, in Wales (South West shore of the UK) for 10 days in September.

Needless to say that I’ll be trying my best to stay in Europe well beyond September, but that’s a bit too far out for now to know where I’d be exactly. But that’s what so exciting!

Now remember that all of that is happening because I’ve decided to step out of my comfort zone.


Why are People Afraid of Stepping out of their Comfort zone?

For one thing, routine can become very comfortable.

Now good routines that keeps you on track are good, and you should have some for sure, but it’s the merry-go-round routine that you want to pay attention to.

Do you know that even if you don’t like your life right now, you are somewhat comfortable in your routine?

It’s a fact that the brain likes to settle in a routine, because we are rather lazy by nature and we love to settle.

Part of the reason for this is that once we are conditioned, it’s hard to get out of it.

Most people on this planet get up in the morning, go to a job they don’t want to go to, get back home, go to sleep and start over the next day.

I know for me, I’ve never accepted this to be “living” even when I’ve been doing just that.

I’ve always thought that living like this, just sucked. But I can tell you that I’ve been around more people who think that’s an acceptable way of life than people who don’t.

And that’s because people settle for less.

They don’t think that they can do, be or have what they want in life. They’ve never heard about the law of attraction, and how knowing and applying it can change their life.

I’m here to tell you that if you really want to, you can change your life around.

But for that you might have to get out of your comfort zone.


Why you Should Go Beyond your Fears and Step out of your Comfort Zone?

Stepping out of your comfort zone is the only way to grow.

Even if you can’t step out of your comfort zone physically, you can start mentally.

For example, starting a new thinking pattern, is a very easy way to step out of your comfort zone.

Beginning your day with a whole new set of focus and thoughts, and holding on to it for the rest of the day, would be quite a new zone for many, wouldn’t it?

When I really started focusing on good thoughts at least a good 80 % of my day (because we can’t control every single thought we have), for me it was really going out my comfort zone.

Yes, there used to be a time where I was comfortable thinking stinking thoughts, and starting to think positive… things like “my day is going to be wonderful” or “I’m expecting only good things into my day, today,” “I am on top of the world,” and so on… was really uncomfortable at first, actually.

I felt like it was all a joke, and that I was lying to myself.

I thought, I don’t even deserve to think that high!

Who am I to think this way?

So, yes, the simple fact of giving a 180° turn to your daily thoughts can be a total stepping out your comfort zone. because your comfort zone, in this case, is negative thinking.

However, if you’ve never tried that before, you should start NOW.

Give it a try and it will start changing your life the minute you start.

All you have to do is keep doing it.

The more you do it, the more comfortable you’ll become.

Step out of your comfort zone one day at the time.


Are you Living in the Comfort Zone of Working Hard?

Are you in that zone right now?

Are you in the comfort zone that working hard is the answer to your every success?

I’m sorry to disappoint you, but working hard has actually very little to do with success.

Ask any good life coach what they think of the term “working hard” and they’ll all tell you that the more you believe that you have to work hard to get rich, successful and whatever you want to do, be or have, the more you will have to work hard.

But this type of beliefs have been around for so long, that pretty much everybody believes it, except for those who are not working hard and still have all the success and money they will ever want or need.

Do you want to get out of this false comfortable zone?

True success happens when you put yourself in alignment with the universe, much better and faster than if all you do is working hard.

If I think of the best things that I ever done or got in my life, it was NEVER hard.

Actually, in my case, I can say that it’s when things where tough that they only got tougher, because I was working with resistance instead of trying to align myself (my vibrations) with the universe.

Now, let me tell you.

Yes, I’ve “worked hard” these past 7-8 months especially, but not hard in the way that you may be thinking.

I worked harder at understanding the law of attraction, the subconscious mind, and how to be more in alignment with the Universe.

That how I now feel some strong results.


I’ll Keep Coaching you from Abroad

Now don’t worry!

I’ll be able to keep writing articles like this one, and coaching you from abroad.

If you want to learn more about the hidden power that’s in you.  If you want to improve your life in any way, why don’t you request your 30 minute free consultation?

This only request I have for you is that you’re open minded. I can’t help you if you’re not.

Please, leave your thoughts and comments below too as well.

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How To Write Attractive Posts Even If English Is Your Second Language Mon, 27 Apr 2015 13:05:50 +0000 how to write attractive posts even if English is your second language. Is writing difficult? Is writing even more difficult if English is your...

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Wrie attractive post in English as a second languagehow to write attractive posts even if English is your second language.

Is writing difficult?

Is writing even more difficult if English is your second language?

I know many online business owners/bloggers who write in English are not writing in their native tongue, which makes it even more challenging for them.

To add to that, regardless of languages, writing is an art, and while it may not necessarily be difficult for those who are good at it, we can’t say that’s easy either.

I remember that day, it was about 12 years ago, my mother had scratched few words for a card she was going to send back to France to a friend of hers, and she asked me to read what she had written to see what I thought about it.

Once I read it, I said to my mother “do you want me to rewrite it, so while it will still say the same thing, I could sound much better?”

Of course, she said yes.

While my mother was this encyclopedia of knowledge and grammar rules of the French language, I was the creative writer of the family. So I had her read my stuff for accuracy, and she had me read hers to add more creativity to it.

That’s how my School papers rocked. They had my creativity and my mother’s correctness. And since I was convinced that my mother’s grammar knowledge even beat that of the teacher, I would purposely leave out some small errors so it would look more natural, and not so perfect.

Yep, my mom and I together were that good.

The ideal would have been to have both qualities, right?

But let’s say, you’re on your own and you have to do your best at both writing and editing, and you have to do it in English. How can you improve your skills, so you both sound entertaining enough and accurate?

In this post I’m going to be speaking especially to smaller business owners who need to write blog posts for their content marketing campaigns, but don’t have much writing practice or don’t fully master the English language yet.

So here are few tips for you…


Pay Attention to what you Read

The best way to learn something, is by paying attention to those who already master what you want to learn and become better at.

When I read articles with errors or long running sentences that lose me in the process, I always wonder if the writer could have avoided that type of mistake by simply paying more attention to other writers, and learn from them.

If you read other blog posts without ever paying attentions to the way phrases are put together, you may never learn, and you’ll keep making the same unnecessary mistakes without much improvement to your writing.

Now, if you are not interested or don’t have the time to improve your writing, then you can always hire me to write for you. But this being said, open your eyes, and pay attention to other bloggers’ writing style, and see what you could learn from them.

  • What ingredients make their writing more interesting than yours?
  • How do they manage to get to the point faster than you do?
  • What makes their posts more enjoyable to read than yours?

Maybe it takes more words to say what you want to say in your language, but English is kind of a straight to point language. The fewer the words the better.

Too many words to say little is one of the mistakes I see most often with non-native of the English language.

Have you thought of that when writing in English?


Develop a Conversational Tone

Have you ever read a lawyers’ brief?

If not, let me tell you, it’s the most boring piece of content you could ever read.


Because it’s just a long letter full of facts and totally empty of emotional or conversational tone.

I am sure that if you write in your own language you have no trouble adopting a conversational tone, but what about when you write in English? Does that get lost in the way?

Well, at times I read blog posts that are not much more attractive than a lawyers’ brief. The difference is that you’re not a lawyer and people don’t HAVE to read your post, so they’ll just pass on your post and on your service or product at the same time.

It’s an absolute MUST that you start developing that conversational tone of yours even when writing in English. You could start by applying the tips I mentioned in this post.

Don’t forget that writing in English as a non-native speaker doesn’t give you the excuse to be boring.


Use Spicy Words

Just as spices are used in cooking to make our taste buds happier, spicy (more interesting) words make our brain happier and more engaged.

That’s why poetry is full of spicy and interesting words.

The Grass so little has to do –

A Sphere of simple Green –

With only Butterflies to brood

And Bees to entertain –

And stir all day to pretty Tunes

The Breezes fetch along –

And hold the Sunshine in its lap

And bow to everything – A poem about grass by Emily Dickinson.

The opposite of a spicy word would be a bland word. Bland words lack sparks, and are boring. They put the brain to sleep.

Spicy words, on the other hand, makes the brain interested, excited, wanting for more.

To learn more about spicy words give a read to this previous post of mine.


Use Little Stories and Metaphors

I’ve been insisting on that a lot lately, on guest posts and my own posts, because the use of storytelling and metaphors can do wonders for your blog posts.

I used it in this post, telling you about how my mother and I used to combine our writing skills to create better written stuff.

When you’re able to use a story, especially a true story, to bring your point home, it really helps the reader not only to understand you better but it enhances his enjoyment of reading and learning.

The good thing about being able to tell a story has nothing to do with the level in which you can write English. If you are able to write in English, and can incorporate a story, then you can use that in your writing.


Use Repetition

Have you ever watch a movie for a second, third and ore times?

Have you ever listened to a song you like ONLY one time?

I bet that you can answer yes to the first question and no to the second right?

Why do we do that?

Because it actually has been proven that the brain likes repetition, routine, and rhythm.

In other words, the brain loves what it knows, better than something new.

Now, when I say better, it doesn’t mean that we are not built to explore new things, because we love that too. But what it means is that it’s always very comforting to the brain to see or hear what it already knows.

It’s psychological.

That’s why they use lots or repletions in songs. They call that the hook, actually, because it hooks the listener and they are more likely to want to hear it again and again.

Well, you can use this proven theory in your writing too.

Easy enough, even if English is not your first language, right?

You can emphasis, repeat, and push the same idea, the same statement over and over, in the same post or in all your posts to create that hook, that branding signature of yours that people will even recognize you by.

Now, when I say over and over, it needs to be done with reason of course. Don’t over do it and kill your purpose all together. Just be balanced.

Look around and you’ll see some bloggers doing just that.



There you have it!

5 easy to remember steps that you can think about next time you write your post.

Especially if you want to write more attractive posts if English is your second language, and you need to improve your writing skills.

Let me know what you think in your comment below!


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How To Create Kick Butt Content Directed To Your Customers Mon, 20 Apr 2015 12:13:25 +0000 The problem that some companies or business owners have is that they create a website that has cost them a lot of money, but...

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How To Create Kick Butt Content

The problem that some companies or business owners have is that they create a website that has cost them a lot of money, but over time that website becomes a ghost town.

The reason for why is that it doesn’t get any fresh content on a regular basis. 

If you know anything about search engines, they like sites that have regular incoming fresh content. So, if you don’t add fresh content to your site on a regular basis it quickly becomes a dead piece of online real estate.

As I’ve mentioned on several occasions before, for your website to do well in ranking and traffic, you need to have a blog.

You need to create content (or have someone creating it for you) on a weekly basis.

But now, you may be running into another problem.

What do I write about, each and every week you may ask?

I know it can be challenging at times.

That’s why today I’m going to give you few ideas about creating some kick butt content that will speak directly to your customers, and they will love you for it.

But no matter what you do, always keep this in mind…

Always Think Stories

Needless to say that when you write a blog post, an article, a press release or even an email for your email marketing campaigns, stories work.

In my guest post last week on Andrew Warner’s blog, Shade Of Info, I talked about the reasons why stories work. One of the main one is because the human brain loves stories, because we are people and stories are made of people like us.

So, why not using your very own clients or customers when you create content for your blog?

But how do I do that you ask?

Well, don’t worry, Like I said above I’m going to give you some ideas on how you can use your customers’ many stories to create exciting content for your blog.

Note: For the sake of simplicity I going to use the term “customer,” in this article, but it will apply to you just the same if you have clients instead of customers, and with “readers” as well, if you are a blogger that don’t have neither clients nor customers.


1- Write a Post Answering your Customer’s Questions

Needless to say that answering your customers or potential customers’ questions could be quite a story making type article that everyone would love to read.

If you have a business, I’m sure that you get questions from interested people all the time. Rather than answering those questions only on an individual basis, why not using that for a much better and bigger purpose?

You could gather 10-12 questions and answer them thoroughly in a blog post.

This will not only be an excellent article that will help your current and potential customers, but it will show them that you are well aware of those questions and have taken an extra step to answer them in a way that benefits many people at one time.

Of course that doesn’t mean that you won’t answer each question individually, because you should, but you need to save those questions and answers for blog content.

Once your post is published, you should send your customers an email letting them know that you have written an article just for them, while trying to help other people that most likely have the same questions.


2- Write a Post Using Positive Feedback from your Customers

If you are offering a valuable service or product to your customers, I am sure that you are getting good feedback on a regular basis.

What not using such feedback to create content on your blog? Plus since good feedback is probably ongoing you can create a monthly or quarterly blog post only with that type of customer stories.

Imagine that!

You will be able to talk about your product without using your own words.  You’ll be able to use the upbeat comments and feedback you’ve gotten from satisfied customers who are happy with your product or service.

That’s priceless.


3- Write a Post Asking Questions to your Customers

Now, instead of writing a blog post answering your customer’s questions, why not writing a post based on questions that you would have asked them?

Send an email to as many customers as you feel like, asking them to answer a question of your choice.

Send the same question to all of them.

For example, ask them: What is your biggest challenge when it comes to decide to purchase a product or service?

Just making it up here, it could be any question you may want to ask them.

The point is that if you asked the same question to 10 customers, you’ll get 10 different answers. If you asked that question to 20 of your customers, you’ll get 20 different answers.

Isn’t that beautiful?

Then, all you have to do is gather your answers and create a kick butt article with those stories.


4- Write a Post about your Customers’ Stories

Now here is a kick butt way to entertain your customers and show them that you are a real human being who care about them.

That kick butt way to do this is by asking some of your customers to tell you their story.


Yes, really.

Ask them to tell you a bit about themselves…

Where are they coming from, what do they do for a living, what is their hobby, and so on…

You could actually, let’s say, feature 3 customers in one blog post, and you could call that article “Our  Featured Customers of the Month.”

Now, do you think that something like that would set you apart in your business as someone who cares?

It sure will.

Your customers will be so thrilled that they will want to share that blog post on all their social media platforms, and send it to all their friends.

Now, that will certainly kick your site up in the search engines rankings.


5- Write a Post based on a Customers’ Survey

Do a customer satisfaction survey, and post the results in the form of a blog post.

That could be a great story telling post too.

Here is an example of the type of questions you could ask in your survey.

How overall satisfied or dissatisfied are you with our product(s)?

  • Very satisfied
  • Somewhat satisfied
  • Neither satisfied nor dissatisfied
  • Somewhat dissatisfied
  • Very dissatisfied

Please, give us some extra details as well.

Which of the following words would you use to describe our product(s) best to you?

  • Reliable
  • High quality
  • Useful
  • Unique
  • Good value for money
  • Overpriced
  • Impractical
  • Ineffective
  • Poor quality
  • Unreliable

Please, give us some extra details as well.

How would you rate the quality of our product(s)?

  • Very high quality
  • High quality
  • Neither high nor low quality
  • Low quality
  • Very low quality

Please, give us some extra details as well.

How would you rate the value for money of our product(s)?

  • Excellent
  • Above average
  • Average
  • Below average
  • Poor

Please, give us some extra details as well.

How long have you been purchasing our product(s)?

  • Over a year?
  • Less than a year?
  • Longer than a year?

Please, give us some extra details as well.

How likely are you to reuse purchase our product(s) long term and refer it to someone you know?

  • Very likely?
  • Very unlikely?
  • Neutral?

Please, give us some extra details as well.

This is just a short example of the type questions you could use in a survey. You can add many more.

Now imagine the type of content you’ll get once your customers fill out those surveys.

Not only your can use it to create content, but to refine your product or service as well.

Hopefully you’re offering quality and value, so you will have some pretty good feedback that you can publish for all your customers to see and take advantage from.

Quite some story telling content here too.


6- Write a Post that will Appease your Customers Fears

When it comes to make a buying decision, your potential customer may have some fears about whether or not they are making the right decisions.

You can take that opportunity to come up with content ideas.

Now it’s time to write success stories about your product or service to appease your customers fears.

You could relate success stories, positive customers feedback, and so on.

You could answer questions and remove doubts by writing clever article that your potential customer will thank you for.

I think that more often than not, your customers’ fears come from lack of information, so that’s your job to give them as much information as you can using your blog content.

I hope you enjoyed this information. Please, leave your comments and questions below!


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I know it’s been a while since I’ve had my Star of the Week section here.

Thank you to Carol Amato for having me as a guest on her blog a couple weeks ago!

Thank you to Andrew Warner for having me on his blog as guest this past Monday!

Thank you to Jaime Buckley who mentioned me as someone who encouraged him.

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