SylvianeNuccio.com http://www.sylvianenuccio.com Your Article Marketing Tutorial Blog Wed, 19 Aug 2015 14:05:32 +0000 en-US hourly 1 http://wordpress.org/?v=4.2.4 Why You Are Suffering From Low Self Esteem http://www.sylvianenuccio.com/why-you-are-suffering-from-low-self-esteem/ http://www.sylvianenuccio.com/why-you-are-suffering-from-low-self-esteem/#comments Wed, 19 Aug 2015 13:56:25 +0000 http://www.sylvianenuccio.com/?p=3481 Many people that I have known throughout my life, and many others who have reached out to me for help, have been affected by...

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Why you're suffering from Low Self Esteem

Many people that I have known throughout my life, and many others who have reached out to me for help, have been affected by a wide spread issue that exists the world over.

The issue they are suffering from is low self-esteem.

I was (and still working at it myself) a sufferer of low self-esteem for a very long time.

Low self- esteem can be very sneaky.

It’s not something palpable. It’s not always something that you can clearly see or notice. It’s something that shows its ugly head in almost every action you take throughout the day without making much noise at all.

It so quiet that you; yes, you don’t even notice.

We tend to carry on and live a somewhat decent life, or at least what we think to be a decent life anyway, while suffering from low self-esteem.

But the truth is that low self-esteem will prevent you from achieving two very important things in life.

Want to take a guess?

Slow self-esteem will prevent you from being truly happy, and truly successful.

Why?

Because true happiness and success are directly attached to a healthy level of self-esteem.

Now when I say success, don’t get me wrong here, I’m not the kind of person who thinks that in order to be successful you have to be a lawyer or a doctor, or even be rich. You could be any of those and not be successful.

Success in my book is simply achieving what you want to achieve and do what you want to do.

Just like your light bulb needs a healthy level of electricity to be able to shade light, you need a healthy level of self-esteem to be able to shade light in your life and on the world.

But before we go more into details about this, let’s see what the cause of low self-esteem really is to start with?

 

What are the Causes of Low Self Esteem?

No baby was born with low self-esteem.

Nothing in the universe; the sun, the moon, the rivers, the mountains, the oceans, the trees or animals could ever be a factor of your low self-esteem.

Quite the opposite.

Everything that surrounds us in this universe could only build up our self-esteem, if we only paid attention to it just a few minutes a day.  That’s called mediation.

The only thing that could ever induce low self-esteem in you and me is simply another human being.

All it takes is one person.

One single person is enough to create some negative data in our mind to induce low self-esteem.

At times it could be more than one person, and as per the law of attraction and the way it relates to our subconscious programming it’s often the case.

What I mean is that if early on in your life, someone was the instigator of your lack of self-esteem, you’ve probably attracted many more people throughout your life that emphasized this negative feeling in you.

I used to suffer from low self-esteem, all because of a 4 year old little girl.

She started bullying me on my first year of school, and not only it attracted more bullies for the rest of my schooling years, but it programmed my subconscious mind (because I was so young) in such a way that I developed what I call “a chronic low self-esteem state” without ever being fully aware of it, like most people who suffer from such.

Bellow in this post I’m going to give you some tips to pin point the source of your low self-esteem, but first let’s see why it’s important that you do.

 

The Serious and Hidden Side Effects of Low Self Esteem

Low self-esteem is a real devil in disguise, because most people suffering from it, don’t ever really become aware that they do have a case of low self-esteem.

All the signs are there showing their ugly faces, but it’s hidden from you under its many disguises. We become totally blind and deaf to the hidden side effects of low self-esteem.

Now what are some of those hidden side effects of low self-esteem?

Here are just a few…

  • Bad relationships
  • Attracting dominant partners
  • Low pay jobs
  • Being an employee for the rest of your life
  • Higher rate of failure in business endeavors
  • Failure to start a business even if you have all the talents and skills you need
  • Lack of decision making
  • Being victim of bullying
  • Aggressiveness
  • Jealousy
  • Depression
  • Resentment

And the list goes on…

Low self-esteem could be the bringer of any of such negative feelings and situations.

The reason most people don’t see it, it’s because of that. They are hidden behind those behaviors which is what people really see, but more times than not, such behaviors exist because of one specific source, called low self-esteem.

 

What do you Need to do if you Suffer from Low Self Esteem?

If you are suffering from low self-esteem, the first thing I would encourage you do it is trying to figure out what is the source of it.

Don’t let it be part of your DNA. It’s not.

If you are really serious about getting your life together, it’s time to recognize what’s holding you back, and what you need to do to step forward.

Special Offer: Get Rid of your Low Self Esteem in 30 Days

Just knowing the very reason or reasons why you even have a low self-esteem, and that it was created by one thing and one thing only; namely another human being, is a great start, but being able to exactly pin point who that person is or who those people are, as well as how it started to “spread” (so to speak) in your life, it’s going to be the beginning of your healing.

At times, we need to use our good old conscious reasoning to help us repair some damaging subconscious programming.

Some are tougher than others, but I find that detecting the very source of my client’s low self-esteem issues, looking at it in the eye for what it is, and helping them to consciously realize that it was caused by other individuals that didn’t even know what they were doing, is a very good start to heal from low self-esteem.

Then we can start pin-pointing all the areas of life that their lack of self-esteem has spread to.

You see, I see these types of mind issues like a disease.

Cancer for example, may start in one specific part of your body, but eventually if ignored or untreated, it will spread all over your body.

It’s the same thing with lack of self-esteem.

It probably started somewhere in your life, and as you grew older, as the years went by, it spread in many areas of your life.

At first it was just a fear to speak out maybe, but then as you grew older it affected your schooling, your career, your choice in partners, etc. Before you knew it, it has affected your whole entire life.

 

Ending Words

Low self esteem is serious stuff, guys, and it’s kept you back. It’s keeping you away from fully achieving success and true happiness.

So it’s up to you, to take action now, and start getting rid of low self-esteem.

Special Offer: Get Rid of your Low Self Esteem in 30 Days

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15 + One Reasons You Should Come To Europe http://www.sylvianenuccio.com/15-one-reasons-you-should-come-to-europe/ http://www.sylvianenuccio.com/15-one-reasons-you-should-come-to-europe/#comments Mon, 17 Aug 2015 09:34:55 +0000 http://www.sylvianenuccio.com/?p=3465   Europe is a wonderful place to be. That’s why you should come visit Europe at least once in your life. But I guess...

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15 + One Reason You Should Visit Europe

 

Europe is a wonderful place to be.

That’s why you should come visit Europe at least once in your life.

But I guess that’s one of those things that if you keep pushing back, you may never do.

So in order to save you from making such mistake I wanted to give you 15 plus one reason why you should come visit Europe.

If you could stay for an extended time, of course, it would be even better, because you would have time to take it all in.

Fortunately for me, this is what I’m doing now, as I’m starting my 13 weeks in beautiful Europe.

Even though I am from France, I had not gotten back to Europe in a very long time, and it was well over due for me.

During these past 3 months I’ve been to many parts Scotland, all over England,  across Ireland and a bit of Spain, and next week I’m be flying to France.

As I’m walking around those majestic places, fully enjoying the moment, I realize how fortunate I am.

So, in this post, I wanted to share with you all those reasons why you should come to Europe, and enhance your life by visiting this wonderful part of the world.

So, without further ado, let’s start.

Reason #1 – The Food

15 reasons to go to Europe

Sorry to be so blunt, but if you’ve never left the United States, there are a lot that you don’t know about food variety and tastes.

How do I know?

Well, I’ve been living in the US for over 20 years.

The type of selections, freshness and taste of the food here, beats American food any time of the day. Actually to the question I was often asked in the States, “what do you miss the most about France?” I always answered, “the food!”

So being back here, and tasting the fine pastries and other variety of foods, reminds me everyday how delicious the food is here. And I haven’t even made it to France yet.

Pastries contain much less sugar, but are far tastier. Vegetable and deli tends to look fresher and you can taste that as well.

There are tons of dishes and other food preparations that you see here which simply doesn’t exist in the US.

It’s not so much in the US that I’m worrying about gaining wait, it’s actually here, in Europe.

Reason #2 – The Culture

15 reasons why you should visit Europe

Europe is a cultural melting pot, but it also has its own.

The European culture tends to be more lay back than the American culture.

Work is necessary, but not as sacred at it is in America.

Shops tend to close earlier, and in some European countries they even close during lunch time.

As I’ve been observing Europeans for the past 13 weeks I would say that they tend to be less stressed than the average American is.

People love to take the time to live and enjoy life.

Reason #3 – The Architecture

15 reasons why visiting europe

I don’t think that any other region of the world is more architecture rich as Europe.

With buildings that are standing from centuries before Christ area, it’s the architecture geek paradise.

What’s considered old in American is considered rather new here.

Right now I’m in a Victorian apartment in London. The building was built in the mid 1885. In the US a house built in the 1950’s is considered old, and even buildings like churches are no more than a couple hundred years old.

So, architecture geeks, come visit Europe and you’ll be glad you did.

Reason #4 – The Art

15 reasons you should visit Europe

 

Europe is the seat of the most famous and popular artists, from painters such are Monet, Degas or Picasso. Sculptors such as Rodin, Michelangelo or Antioch, to other architects like Le Corbusier, John Douglas or William Chambers…

All of which with many other great artists of their time are responsible for some popular art works in Europe, their birthplace.

Reason #5 – The History

15 reasons and one to visit Europe

Europe is pretty much were human history started.

As I was walking around the British Museum, here in London, I learned about the most powerful people in the world before the Roman Empire.

Now we are talking some 4,000+ years of human history and beyond.

Europe is really a history house, and anywhere you walk there’s history around you.

Reason #6 – The Majestic Cities

15 good reasons to visit Europe now

If I told you…

Paris, London, Rome, Madrid, Amsterdam, Prague, Venice, Edinburgh, Liverpool, Athena, Barcelona, etc…?

I’m sure it rings a bell even if you’ve never been to any of those cities, doesn’t it?

Well, they are all in Europe for the enjoyment, and I’m blessed to be able to say that I’ve been in most of those cities on that list.

But you must come to Europe in order to see them.

Reason #7 – The Origin of your Language

If you are from the other side of the pond (the American side) whether you speak English, Spanish or French, your language was born here, in Europe, and to this day it’s spoken in a more pure form here, so to speak.

So, if you want to hear how your language should truly be spoken (accent excluded), then come to its country of origin.

During my travel in England and Spain, I was really able to appreciate how the language is better spoken here.

If like me, you’re a language lover, you might appreciate it too.

Reason #8 – The Wealth

15 reasons to visit Europe

Europe, and especially what we call Western Europe is pretty wealthy.

The Pound is much higher than the dollar right now and the Euro while lower than the Pound is still higher than the dollar, to start with.

Real estate prices are outrageous over here. Even in the tiniest village, the prices of houses are more than double than the price of houses in the capital of North Carolina, for example.

So if you’re are looking for wealth, Europe is pretty wealthy.

Money has more value, and real estate is pretty high.

Reason #9 – The Safety

Risks always exist everywhere, but all in all I feel safer in Europe than I do in the US.

As a life/energy coach I can say that I am very sensitive to the energy around me and I feel a quiet and calm energy here as I’m walking in the streets.

I feel safe to say, that you will feel safe in Europe.

Reason #10 – The Climate

15 reasons you need to visit europe

While I personally love the South American climate, because I love the heat, if you like more temperate temperatures, Europe is not as cold as winters in northern America and not as hot or humid has it can get in southern America. Especially in Northern Europe.

I know a lot of people who complain about the heat all summer long in North Carolina, so I feel that those people would be happy here.

As far as hurricanes, earth quakes and other floods, there are almost non-existent in Europe. That’s one of the reason some very old stuff are still standing.

Reason #11 – Cheap Travel from City to City or Country to Country

15 Reasons to visit Europe

Whether you choose to travel by train or by air, while choosing what’s the most practical way depending where you are going and where you’re coming from, there are both extremely cheap opportunities to travel from city to city or country to country.

I’ve been on 10 flights and over 30 trains during the past 90 days, and I found traveling in Europe so easy and affordable, that there’s no reason why not to.

Reason #12 – The Countryside

15 best reasons to visit europe

The countryside in Europe is a jewel.

Old villages, hills, mountains, lakes, rivers and magnificent fields, you can find it all here.

Plus the older stone houses and exquisite churches and other castles make the European countryside a beautiful place to be.

Reason #13 – The Pubs and Cafes

15 and one reasons to visit Europe

There are more pubs and cafes in Europe per square miles than Mac Donald’s restaurants in a whole city in the US.

You can order a drink and sit down and relax for an entire afternoon, and no one will bother you by asking you to live in any sugar coated way they might be doing it in the US.

If you like alcohol, Europe is probably the easiest place to get such beverage everywhere.

Alcohol is sold in every super market and fast foods. And it’s sold 7 days a week from morning to night.

Yes, there are no more drunks here than anywhere else.

Reason #14 – The Fashion

Europe is home to some of the capital fashion cities of the world with master fashion designers such as Yves St Laurent, Christian Dior, Coco Channel, Giorgio Armani, Pierre Cardin or Versace, all famous European (French and Italians in this case) the two biggest fashion countries of Europe.

Europeans like to dress up when going out.

Reason #15 – The Festivals

15 best reasons to visit Europe

European Countries have popular festivals all throughout the year, even during the winter.

These are great opportunities to enjoy music, art, food, wine, and other local specialties that are free most of the time.

In Alicante, the city I stayed in Spain, there was a 4 day festival that went on none stop day and night.

Europeans love to have fun.

Bonus Reason – The Diversity

While we hear the term Europe, especially in the Americas, Europe is made of very different cultures and languages that makes it one people with a lot of similarities, but yet many differences.

I really physically felt that when I flew from Manchester, England to Barcelona, Spain, the differences in culture, climate, language and way of life were palpable.

 

I hope you enjoyed this article. Please, make sure you leave a comment and share it if you did.

 

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How to Create Killer Headlines For Your Business’s Blog http://www.sylvianenuccio.com/how-to-create-killer-headlines-for-business/ http://www.sylvianenuccio.com/how-to-create-killer-headlines-for-business/#comments Mon, 10 Aug 2015 14:16:22 +0000 http://www.sylvianenuccio.com/?p=3462 It turns out that while taking a look at my latest blog posts, for this past year, I realized that I didn’t have a...

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How To Create Killer Headlines For Your Business's Blog

It turns out that while taking a look at my latest blog posts, for this past year, I realized that I didn’t have a recent post about headlines.

So much so, that I wasn’t able to find the last one I wrote, even though I know I did.

Which gives me a valid reason to write a brand new article about the importance of creating strong killer headlines, and how to do it.

The truth is that a high percentage of the people who will find the link of your blog post, will read ONLY the headline, while some will share your post on their social media platforms based on attractive your headline is.

If your headline sucks, not only you are greatly decreasing the chances of your blog post being read, but you are also decreasing the chances of your post being shared by those who won’t read it, but will share it on their social media, which of course, will increase the chances of your post being read by some of their followers.

Bad headlines are still out there, no doubt. I see them every day.

But what does it take to create an attractive headline that will make people want to click, or at least want to share your blog post?

Well, it’s really easier than you think, but if you ignore those points, your headlines will keep on being plain and unattractive.

So, keep on reading and make sure you apply those tips on the nest blog post headline for your business.

 

The 2 Basic Must Have to Create a Great Headline

There are 2 elements you should always be aware of when you create your headlines.

1) Add emotional words

2) Be Specific

Simple enough, no?

1 – Add Emotional Words

Here is a real headline from an employment business blog that is missing few important ingredients, including an emotional word.

Here is the original headline:

6 Things You Can Do Every Night Before Bed to Find a New Job

Let’s focus on the word ‘things’ here.

The problem with word like ‘thing’ is that it’s as vague and as unemotional as they make them. And while at times I know that’s it hard to use any other better word, you should try any time it’s possible.

In this case, for example they could have use the word ‘actions’ instead of things.

Or the powerful word ‘secrets’, or even ‘tips’.

Any of those words are more powerful and emotional than things.

Let’s see how…

  • 6 Actions You Can Take Every Night Before Bed to Find a New Job
  • 6 Tips You Can Apply Every Night Before Bed to Find a New Job
  • 6 Secrets You Can Apply Every Night Before Bed to Find a New Job

Using emotional words will increase your chances of getting your article clicked on, shared and read, many times over.

2 – Be Specific

Here is another headline that lack specific elements to make it a good to a great headline.

How To Get More Followers Fast

This headline is so vague that it might even provoke more questions than answers, right?

Followers where?

How many?

In how long?

What about…

How To Get 50% More Followers On Twitter In 2 Weeks

Now, while this might not be the best headline yet, you’ve got the where, how, and where.

Which headline would you me more willing to share, or click on?

No brainer.

 

The 3 Best Types of Headlines

If you were to browse around business blogs headlines, you would see that some of them like more flashy headlines than others, but no matter what your preferences are, at the end of the day, it’s not what you like, but what your readers like that counts.

Now, if your prefer more subdued headlines, that’s OK, as long as you understand the basic types of headlines that work best.

There are really 3 main types of headlines:

The HOW TO headlines, the LIST headlines, and WHY headlines

Now there are many variations of those headlines that you can create, and I will show you some inventive creation styles in this article, but they are all within the how to why, or list style types.

 

The Creation Formula of Powerful Headlines

How to Headline Types

How to (Blank)

How to (Blank) and (Blank)

How to Use (Blank) to (Blank … Something)

How to Be a (Blank…Desirable Quality)

How to (Blank) Even if (Blank… Some kind of Obstacle)

How to (Blank) without … (An Objectionable Action)

How to (Blank…do Something) While You (Blank… do Something Else]

List Headline Types

[X] (Blanks) for (Blank)

[X] (Blanks) to find more/get more/achieve more (blank) that you have to know

[X] Ways to (Do Something)

[X] (‘Strong Adjective’ Reasons) to (Blank)

[X] Steps to (a goal of some kind)

[X] Tips to (Do Something)

[X] Resources (to find or achieve something)

Why Headline Types

Why (Blank) doesn’t mean (Blank)

Why you should (Blank)

Why you need to know (Blank)

Why (Blank) and (Blank) doesn’t mean (Bank)

Why (Blank) when you could (Blank)

 

How to Transform a Bad Headline Using this Powerful Method

Now let’s look at a very plain headline I found on a recruitment business blog, and let’s see how it could have been if they had use any of those powerful headline methods.

Their title is a plain as we make them: ‘Protecting Your Resume From Identity Theft’.

Why is this headline so unappealing?

Well, it’s got nothing… no how, no why or anything else that will make me want to click on the link of this post. No chance someone will click on it if there happened to be another article that gives the same information but with a much more appealing title.

Let’s say they had made the effort to use the simplest How to (Blank) form for their boring title, and this alone would have helped the headline tremendously.

Let’s see how we can improve it…

  • How To Protect Your Resume From Identity Theft

Saying ‘how to protect’ is much more powerful than saying ‘protecting’ which is a boring progressive tense that doesn’t work very well in headlines.

Now let’s say they wanted to give away a little more about the content of their article in the headline, they could have use the… How to (Blank) and (Blank) format.

  • How To Protect Your Resume From Identity Theft While Using Easy Information Security

This is a much more powerful and specific headline than its original, isn’t it?

Now, let’s say they want to be a bit more creative here and use the… How to (Blank) without … (An objectionable Action)

Their boring headline could sound something like this:

  • How To Create The Perfect Resume Without Revealing Identity Theft Sensitive Information

Wouldn’t you admit that any of those 3 choices would have made a heck of a better headline then the one they’ve chosen?

I think it’s a given.

Now let’s play with the LIST type headlines, and see what they could have come up with.

Let’s use the…[X] (Blanks) for (Blank) type headline.

In their blog post they are using 6 points to help their readers protect their resume against fraud.

However, it’s not announced in the headline.

Here is how it could have sounded if they had used that information to create their headline.

  • 6 Ways To Protect Your Resume from Identity Theft

Much stronger than protecting your resume… isn’t it?

They could have use the word ‘tips’ as well instead of ways, or any other fitting word.

To go even a step further, they could also have added an emotional adjective between the number and the ways/tips.

  • 6 Secure Ways To Protect Your Resume From Identity Theft
  • 6 Proven Tips To Protect Your Resume From Identity Theft
  • 6 Ironclad Ways To Protect Your Resume From Fraud Or Identity Theft
  • 6 Easy Tips To Protect Your Resume From Identity Theft You Need To Know

I could transform this headline into a hundred different ways, which would still mean the same thing, but in a much more attractive way than the one they’ve chosen.

Now, for the fun of it, let’s see what would happen with the WHY type headlines. Could they have use that too?

  • Why You Need To Know To Protect Your Resume From Identity Theft
  • Why You Shouldn’t Reveal Certain Type Of Information In Your Resume
  • Why You Should Make Sure Your Resume Is Identity Theft Proof
  • Why Knowing About Identity Theft Will Help You Protect Your Resume

Now, those headlines are not necessarily the best, they are just examples that came out of my mind while writing this article, but had the writer of this post chosen any of them, their title would have been so much more powerful.

Wouldn’t you agree?

I hope this post was helpful to you in realizing how easy it really is to create killer headlines that work.

What you need to always remember is that if your headline is not a good hook, people won’t bite and land on your post.

So, follow those simple tips and be creative, and I’m sure you will experience the difference in your blog post success.

 In the meantime, let me know what you think in your comment below.

 

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I write in such a way that your potential customers will fall in love with your business.

Would you like some advice about blogging for better business? Get it here!

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Law of Attraction: 5 Common Manifesting Roadblocks http://www.sylvianenuccio.com/law-of-attraction-manifesting-roadblocks/ http://www.sylvianenuccio.com/law-of-attraction-manifesting-roadblocks/#comments Wed, 05 Aug 2015 11:55:30 +0000 http://www.sylvianenuccio.com/?p=3457 Today I have the pleasure to feature another law of attraction expert, in my personal development category. Here is my quote for her: Take...

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Law of Attraction Roadblocks

Today I have the pleasure to feature another law of attraction expert, in my personal development category. Here is my quote for her:

Take a law of attraction expert who is using what she teaches in her own life, and you get Kelli Cooper

So take it away, Kelli…

For a concept that is pretty simple at the core, many people find their efforts at ‘working’ with the law of attraction quite frustrating.

After actually allowing ourselves to want something better, and then having no luck in getting these things…that’s painful, more painful than if we never bothered at all, and resigned ourselves to all the unwanted in our life, thinking that is just how it is.

Here’s the thing. There really isn’t too much to the law of attraction…what we focus on expands, and our predominant thoughts, feelings and beliefs, determine the experiences that are drawn to us. So we are told to just think about what we want, and it will come.

Hmm….a bit more to it than this. How law of attraction works in theory, and how the manifesting process may play out in the ‘real world,’ can be quite different. We have lots of blocks in the form of limiting beliefs, fears and all that other good stuff.

There is a lot of misconceptions about what the law of attraction is, and that certainly messes with our manifesting.  When you think about the actual process of manifestation, and all that gets orchestrated to bring you ‘stuff,’ it is pretty complex, and I don’t think we can fully understand it. I would highly suggest making peace with that…it will take you very far in this journey, trust me on that one.

Between how manifesting in the ‘real world’ can differ from theory, and our mind’s interference, I have found that it is not uncommon to struggle, so don’t worry. You’re not stupid or incapable of changing your life.

Because I have seen so many great changes since more consciously working with my energy, I am very passionate about helping others do the same, and that is why the law of attraction is the focus of my blog and coaching practice. And on that note, I would like to share a few thoughts on common issues that can mess with your manifesting.

 

Thinking the Law of Attraction Is Some Sort of Tool

The Secret was awesome in that it really brought LOA ‘mainstream’ if you will. But because many people had not been aware of this Universal law, it was easy to get the impression that the law of attraction was some sort of ‘tool’ that could be utilized like some sort of magic wand to change your life. People always lament how the law of attraction isn’t ‘working’ for them.

But it isn’t something that ‘works’ or ‘doesn’t work.’ It just is. You can’t do anything to make it ‘work.’ It isn’t about anything you are really ‘doing.’ It is all about what you are ‘being.’

It isn’t like there are two options—live a life at the mercy of outside forces, and have no control, or ‘use’ the law of attraction. You have to remember you have been creating this whole time, but before, you were not doing it consciously and deliberately.

Learning about the law of attraction helps you do it more consciously and deliberately. And in order to do that, we usually have to do some work on ourselves, to make us a better match, to all the things on which we have set our sights.

 

You’re Ignoring Negative Emotion

With all the focus on positivity, it is easy to get the impression that negative emotion must be stuffed down into the depths of your being, never to see the light of day again, lest you are totally screwed, and will never get what you want, because you are a ‘negative’ person.

Yes, the more positive we can be, and I mean truly positive, not just pretending, the more easily things can come to us. That state of positivity is oozing with trust and all sorts of warm, fuzzy feelings, that will lead to all sorts of great things coming to you, that mirror those feelings right back to you.

But, if you have negative emotion, you have to deal with it. You can’t be afraid of it. The only way to truly transform it, is to dive in, and deal with it. You can’t go from being riddled with fear, anger, resentment and all that other yuck, to just all of a sudden being super-happy. In theory that is totally possible, but for most of us, there will be some steps in between.

You may not be able to just get ‘all happy’ after having suffered in various ways for so long. Getting law of attraction in theory usually won’t be enough to allow you to totally just release your negative beliefs, and adopt their polar opposites whole-heatedly.

So if you have been struggling, you have to honestly ask yourself if there is emotion you haven’t been dealing with, if you are not feeling as great as you claim.

Remember there is a big difference between generating negative emotion by turning your attention towards things that trigger it, and dealing with it when it is already there. Our emotions are very valuable in that they tell us where we are focusing, and as such, can help us work through any blocks, that may be preventing the changes we want to see.

 

You Worry Feeling Better Now will Cancel Your ‘Order’

When it comes to your mind fighting you on this whole law of attraction thing, this is one area where it can really dig in its heels.

Since the law of attraction states you can only receive that which you are match to now energetically, we come to discover the importance of feeling good (or at least better) now, feeling like we would feel if we had what we wanted, appreciating the good in our life now so we can draw more of it to us, etc…

But, because there is a part of us that believes the feelings of ‘wanting’ and ‘needing’ something are somehow what brings it to us, we have a hard time of letting go of these feelings. We worry that if we feel like we no longer ‘want’ something, it won’t come.

We may worry the Universe is peeking in on us feeling all better, even in the absence of our much-desired ‘stuff,’ and  will conclude we must not want it anymore. I think this tendency, in large part, stems from the belief that some powerful force is standing watch over all of us, and deciding what we can and can’t have, and if we make our desires known strongly enough, it will throw us a bone eventually.

But that isn’t how it works. The process of attraction is mechanical…input and output. The Universe isn’t making any sort of evaluation on anything or judging. It’s not your momma deciding what’s best for you, etc… When I use the term ‘Universe’ I have no intention of humanizing it in any way.

I don’t think we have adequate language to really discuss phenomena such as this. But anyway… don’t be afraid to feel happier now, worrying that will ‘cancel’ the order. The higher you are vibing now, the more stuff you will get that reflects this higher vibration back to you.

 

Too Much Focus on Thoughts and Not Enough on Feeling

Our thought isn’t really what creates our reality… it goes a lot deeper than that.

Just thinking about things doesn’t mean those exact things will happen. Think of all the stuff in your life that has happened, wanted and unwanted, that never crossed your mind previously.

Sure, thinking about what we want specifically in a positive way, gives our mind something on which to focus. Our conscious mind is thinking all day, and it behooves us to direct those thoughts as best we can.

Many people think the law of attraction states you can just think about something and bam, there it is. That can happen a lot, but again, we have a lot of resistance to work through.

It doesn’t matter how many intentions you have stated, it doesn’t matter how much you think about something, if you don’t feel like it is truly possible, if you don’t truly feel the feelings that lie behind what you want now, these things can’t come.

It doesn’t matter how many ‘tools’ you use to direct your focus, if said focus is not generating genuine positive emotion. Remember that things like affirmations are just tools to help shift energy, they can’t make anything happen for you.

So again, you have to evaluate how you have been feeling.

How are you actually feeling in regards to your desired manifestations?

 

You Don’t Realize What You are Really After

No matter what you want to attract, you are after a feeling. We all want to feel happy.

Whatever it is you want, you want it because you think it will make you feel a certain way. Your mind has translated that energy into specific things, and as such, it is very insistent these are the exact things you want.

And in certain cases, the argument is particularly compelling… money, relationships and wanting to get married so you can start having children, for example. But again, no matter how specific a desire, and how unlikely it seems there is no real ‘substitute’, you are still after the feeling. There are no exceptions there.

And the more insistent we are on the specifics of our manifestation, the more we block it. Because it is really hard to feel better now when we are convinced that we must have this thing to be happy. We are very insistent on exactly what has to manifest for us to feel like we have gotten what we wanted. We can’t cede control in any real way.

But, when you realize, it is the feeling you are after, you find you can produce those feelings in lots of different ways.

You realize there are lots of things you can do to help cultivate those feelings now. And again, the Universe will deliver all sorts of things that match these feelings. In many cases, it will be the exact thing you want, and in many cases, it will be something even better.

Again, doesn’t matter how specific the manifestation… you want feelings.

Find a way to feel them now.

Release on the idea that the things you want now are the exact things you want, and the only way you can be happy.

 

Unwillingness to Feel Better Now

Again, your mind likes to put up a fight with many of the aspects involved in this whole conscious creation process.

It feels very justified in pointing out all that is unwanted, and then focusing your attention on that.

That stuff isn’t good, and you are supposed to sit there and feel badly about it.

I get it…

It’s understandable to feel unhappy because things aren’t to your liking. There are things we prefer and don’t prefer. That sense of contrast helps us decide what we would personally like to see more of in our experience, and from there, we can begin the process of allowing it into our life.

You may not feel great all the time. Feeling good just for the sake of it, is not easy. I won’t lie. You don’t have to be perfect at it. We all have our moments of being fed up, feeling sorry for ourselves and what have you.

But if you want to create your reality more deliberately, you don’t have a choice in the matter when it comes to the willingness to feel better now, no matter what is happening.

The Universe can’t defy your vibration, and bring you what you want because you want it, are a good person or are trying really hard.

I don’t mean that so sound harsh…

It is just a reality that you must contend with when it comes to conscious creation. You can have whatever you want… you are worthy and deserving of it all.

But in order to let in the most awesome versions of things, and to have a less ‘random’ experience where you let in a whole mix of things, you have to be willing to feel better now.

That higher vibe will make you a match for all sorts of great inspirations, ideas, encounters and opportunities that will move you from where you are now to where you would rather be.

I hope you enjoyed this post and thank you Sylviane for allowing me to present it here.

Happy manifesting!

Please, leave your thoughts down below.

 

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How To Use Your Magical Mind To Eliminate The Unwanted From Your Life http://www.sylvianenuccio.com/how-to-use-your-magical-mind-to-eliminate-the-unwanted-from-your-life/ http://www.sylvianenuccio.com/how-to-use-your-magical-mind-to-eliminate-the-unwanted-from-your-life/#comments Wed, 29 Jul 2015 12:28:07 +0000 http://www.sylvianenuccio.com/?p=3453 Since I’ve been free to move about in Europe, from Scotland, Ireland, England to Spain, do you know what’s been the most joyful part...

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How to remove the unwanted from your life

Since I’ve been free to move about in Europe, from Scotland, Ireland, England to Spain, do you know what’s been the most joyful part of it all?

Now, you would think that what’s been the most wonderful part of all is the traveling part, right?

Having the fabulous privilege to visit all those majestic places and live at my own pace.

And it certainly is.

But do you know what the best of the best part of it all is?

Want to take a guess?

Well, let me not torture you any longer.

The best part of all this wonderful new life that is mine, it’s that I’ve removed the unwanted from my life.

Because, let me tell you a little secret here…

It is more powerful to remove what you don’t want, than to even add some cool stuff into your lifestyle.

That’s why as a coach, it’s more powerful for me to help people remove their unwanted baggage than to promise them the moon.

If you are a little confused, bear with me for a few minutes, and make sure you read the rest of this article. You’ll never bee confused again about that.

 

Always Choose the Path of Least Resistance

When I consult with a new client, the first thing I’m looking for is to find out what I call their pain point.

What is the part of their life that hurts them most?

Why do I do that?

Because I know that it’s more important to remove people’s pain point than to promise them the moon.

The reason why this is so it’s because no matter what you may add to your life, as long as something is bringing you down, you’ll never truly be happy and whole.

The best example I can think of is some of the rich and famous people out there. They may have fame, money and all the relationships they want, but yet again, they often use drug because they are overall  unhappy in life.

If they are still not content while having everything that you might think could make YOU happy, it’s because they still have a pain point.

They may still have something that is bringing them down somehow. So no matter what they add on to their life, no matter how wealthy, popular and surrounded by a full entourage they may become, that doesn’t necessarily remove their pain point.

That’s why as a coach, I’m trained to spot your pain point – or paint points – rather than just telling you to go do something that will just be adding superficial joy.

 

How Removing my Own Pain Point was Liberating

In my very own case, my huge pain point was my job.

As I’m walking around beautiful countries, traveling by plane or by train, hiking on a beautiful loch mountains in Scotland, walking in a charming pub street in Ireland, crossing a field of sheep and cows in England, or laying on hot beach in Spain; do you know what makes me smile most while I’m doing all that?

What makes me happiest inside. What makes me giggle at times or even shout out loud in pure bliss, it’s not what you might think.

Now, is that not wonderful what I’m living right now?

Of course it is. It’s above and beyond wonderful, actually.

But what I’ve noticed deep down inside, is that the best part of it all, is that I’ve removed my pain point.

I quit my job which I had started to really hate.

It wasn’t even one of those tough or stressful jobs, but you don’t have to be in a tough or stressful job to hate it. Now, do  you?

Now, I know that “hate” is a very strong word, and I always help my clients to see the strength of that word and try to remove it from their vocabulary as much as possible.

But when you realize that whatever that pain point of yours is making you using the word “hate” that’s when you know that you have to remove such pain point as soon as possible.

Every single day, as the thought of me having left that job crosses my mind from the very moment I open my eyes in the morning, I feel full of joy, because that thorn has been removed from my flesh.

So…

 

What is Your Pain Point?

Or do you have one?

The truth is most people have one such thorn, and at times more than one.

I had more than one myself too, but the other ones are of a very different kind and the subject of a whole different topic.

But what about you?

Why don’t you take a few minutes, right after you finish reading this article and listened to the video, to try to find out what that pain point of yours is?

Maybe it’s obvious, maybe it’s not, but only you can truly know.

Either way it’s so very important for you to remove it, because what I’m talking about here creates something that you don’t want in your life at all.

 

Why a Pain Point Creates Resistance?

You create resistance in your world, in your universe, in your everyday life, every time you feel a block. Every time you have negative thoughts about something, you create resistance, and resistance is the antidote to allowing.

Actually, if you are wanting something in our life right now, and hopefully doing some of the things that I’m teaching through this blog week after week.

If you are trying to attract a better life, but yet that thing you want is not showing up, it’s probably because of the resistance you are creating.

Resistance can be tricky to spot.

Even me with the sizable conscious knowledge that I have about the law of attraction and all that good stuff, I had not fully realized how much that stupid job of mine was creating a resistance in my life that prevented me to move forward faster.

What about you?

Can you look around your life and find that point of resistance?

Just so you know, I can also help you with finding it, by the way, but in the meantime, let me give you some insights as far as how you can use that magical mind of yours to remove the unwanted in your life.

To remove that pain point that’s pretty much spoiling everything else.

 

Using your Mind to Help you Remove the Unwanted

First off, let me remind you that I’ve just published a new book now available on Smashwords that will take you by the hand with a step by step tutorial, showing you exactly that.

But for the time being, let me give you some quick tips to help you spot the unwanted in your life.

Your mind is a marvelous thing, and you can use it in this particular case for two things…

1- Finding out what you really don’t want in your life right now.

2- To move you closer to be able to remove it.

When I was at that job that I hated, what helped me not to totally lose my mind or become depressed, was that I knew that I was working my way out in my mind.

All I had to do is be patient – very patient I might add – but I knew that I was working on leaving from the inside out.

How do you work anything from the inside out?

By being where you want to be in your mind first.

An inside job, as I call it, is totally different than taking physical actions. It’s something that no one around you will even be aware of, but it’s very powerful.

So what is it?

It’s a combination of meditation, visualization, and energy work.

It can include, tapping, positive affirmations, reading and listening to personal development materials, as well as getting in a routine where you take some type of actions to work on both your conscious and subconscious mind.

I’ve written dozens upon dozens of posts on this blog about each specific topic, and I would encourage you to go back to each one of them highlighted here, and learn more about these topics.

The more you learn about them, the more you can start the process of removing the unwanted things from your life.

You could start by checking my book which will give you the steps that you need to do that. You can get it today at the price of a cup of coffee.

Whatever you decide, please, leave your comments and inputs below. I’ll be sure to answer any questions you may have.

 

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Why Writing An eBook Will Boost Your Business http://www.sylvianenuccio.com/writing-ebook-to-boost-business/ http://www.sylvianenuccio.com/writing-ebook-to-boost-business/#comments Mon, 27 Jul 2015 12:32:40 +0000 http://www.sylvianenuccio.com/?p=3449 Do you own a business? Are you selling a service or product, either physical or digital? If you can answer yes to any of...

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Writing eBook for boosting business

Do you own a business?

Are you selling a service or product, either physical or digital?

If you can answer yes to any of these questions, then you should be writing an eBook for your clientele that both help promote  yourself as an expert, and give a boost to your business.

There are many different ways to promote yours business online these days, from simple images, videos, blog posts, press releases, and other webinars… you name it!

But one advantageous way to promote your business is to write an eBook and make it available to your target market.

EBooks are easy to write, they don’t require much technical knowledge at all, and they don’t have to be a hundred page project either.

A good eBook with just 30-50 pages is a good start, and it’s plenty enough to deliver some valuable information that can make you and your business very popular.

So, if that sounds like something you would want to do, let’s cut to the chest and see why you should write an eBook and how to go about it.

But most of all, why this is going to be so beneficial for the boost of your business.

So, read on…

 

4 Questions you Need to Ask Yourself Before you Start

Once you’ve decided that you want to write an eBook to promote your business, there are 4 main questions that you need to ask yourself to make sure that you will start the right way.

Those questions are…

Let’s decipher each of those points to help you build the foundations for your book, so by the time you’re done with this article you will  have all the information you need to start writing or hire someone (such as myself) to do a the work for you.

 

Who is your Target Audience?

Your target audience is your ideal customer.

It’s the person that is looking for the type of information, product, or service that you have.

It’s also the person that lands on your blog through search engines or social media, because they are searching for something at the very least similar to what you have, or at best, exactly what you have.

If you know your audience well, you should know what they want by now, and you can deliver it to them through an eBook.

If you are not too sure what your audience wants or even who is it yet, maybe you should do a survey and see what results you’re getting in response to it.

If you have an established business, however, you definitely should know who your audience is by now, and what they want.

No matter what you decide to write about in your eBook, just remember an important detail though, which is that what you think your market want it’s not always what they truly want.

If you want to learn more about that, I suggest that you read my previous post which discusses this matter in more details.

 

What Specific Topic do you Want to Write About?

I am sure that there are several different facets to your product or service, but before you start writing your eBook, you need to pick one and stick to it.

Actually, your eBook doesn’t even have to be about one of your business facets, it could be about your customer service, or something related to your business.

Either way, one topic per eBook is plenty enough and it’s way more beneficial for both you and your readers, because:

1) It leaves room for you to write more eBooks in the future.

2) It won’t confuse your readers.

Once you’ve opted for a specific topic to write about in your eBook, you should start by writing an outline as it will keep your writing structured, and help you not to deviate from your topic.

For more details about outlining your eBook make sure you check this post.

 

Who is Going to Write your eBook?

Only you can decide if you are going to write your eBook yourself, or if you are going to hire someone to do it for you, but  could maybe help you make that decision right here by asking you a few vital questions.

  • Do you have writing skills?
  • Do you have the time that you need to put in the project?
  • Do you have the time to edit your work?
  • Do you know how to actually create the final product that people will receive and download on their computer?
  • Do you have the money to hire someone to do all that work for you?

I am sure that after answering these questions you will know if whether or not you will want to write your eBook yourself or hire someone to do it for you.

But here is yet another important question you need to answer.

 

Is your eBook Going to be Free or Not?

I guess that the answer to this question will depend on the 2 main things.

  • Is it your first eBook?
  • What type of information you are delivering?

Why such questions are important?

If it’s your first eBook, you should definitely considering giving it away for free.

Why?

Well, because if you’ve never written an eBook before, you may never have given something for free as a thank you to your audience, and that’s something you should really consider as soon as possible.

Having a free downloadable item that you can give to your potential customer in exchange for their name and email, for example, is most definitely something that you need to consider for your business.

No matter what business you’re in.

The best way to do this is to have a blog, of course, and create an opt-in form on your blog where people can just sign up for your free eBook.

Now, if you feel that the information in your eBook is of extreme value, and that you are giving away some information that’s pretty much  exclusive, or yet again, that you want to put it in the hands of fewer super targeted people… whatever good reasons you may have, then you could choose to sell your eBook.

It’s really up to you, what you decide, but if you follow my advice I’m sure it can guide you in the right direction.

 

Why Writing an eBook is Beneficial for my Business?

Aren’t they enough eBooks out there?

Do I really need to create yet another?

Of course there are tons of eBooks out there, and probably some in your own niche, but that is not a reason why you shouldn’t have your own, because no matter what the competition is, you are still unique.

Not only you are unique, but you could use your eBook as an advantageous way to show your market how unique you are and what you are bringing to the table.

There isn’t any doubt that the business world is a crowded one nowadays. There are more businesses and business owners today than ever before in history, but let’s not that stop you to use the wonderful tools at your dispostion to create some interest in what you do, and attract more customers to your business.

Writing an eBook to boost your business can definitely help you create an interest, and become a wonderful tool to generate more income.

If you don’t know the first thing about creating an eBook, remember that I can do it for you.

If you want more tips about creating great content for your business, make you fill out the form below.

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I write in such a way that your potential customers will fall in love with your business.

Would you like some advice about blogging for better business? Get it here!

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How To Transform Your Life In 14 Days http://www.sylvianenuccio.com/how-to-transform-your-life-in-14-days/ http://www.sylvianenuccio.com/how-to-transform-your-life-in-14-days/#comments Wed, 22 Jul 2015 09:03:46 +0000 http://www.sylvianenuccio.com/?p=3445 Do you feel that this headline is exaggerated? Are you saying, no way, you can’t transform your life in just 14 days. Well, if...

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How to Transform your Life in 14 Days

Do you feel that this headline is exaggerated?

Are you saying, no way, you can’t transform your life in just 14 days.

Well, if you think that way, think again.

How many people have seen their life changed in just a matter of minutes or even seconds?

It’s interesting that we live in a society that raises us to believe that life can be changed in seconds when it comes to negative things, but we don’t believe that things can change for the better quickly, when it comes to positive things.

The truth of the matter is that, yes, if you transform your thoughts, starting NOW, and when you do, your life will start changing as well. It might not be instantly obvious in your present experience that we call “reality” but you can be sure that it will be on it’s way.

And just for the record, yes, even good things can happen fast.

Why?

Because what causes your reality is your thought pattern

 


You can read my interview on Smashwords here.

My Book How to Transform your Life in 14 Days is Out

I’m sure you’ve guessed it by now, this is the title of my new book, and it’s now available on Smashwords.

This is not just a guide book, but a guide book with steps that I’ve applied to myself to change my life entirely.

My life didn’t change instantly, mostly because in my case I had to learn the hard way.  I didn’t find a step by step instruction. I learned bit by bit.

That’s why I wanted to gather what I know in a short book that everyone would be able to afford and access to.

In the book I mentioned some things that have happened to me and which I’ve never mentioned in any blog posts, because I felt that I would keep those things to help people who would make the extra effort to access this information.

Instead of writing much today, I’ve made a video with some of the pictures I took during my fantastic European tour, while I’m telling you a bit more there.

So sit down and relax as you listen and watch.

Enjoy the book if you decide to get it. And if you do, please, give me some feedback.

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Why You Should Never Write For Your Blog But For Your Readers http://www.sylvianenuccio.com/never-wr-write-for-blog-but-for-readers/ http://www.sylvianenuccio.com/never-wr-write-for-blog-but-for-readers/#comments Mon, 20 Jul 2015 11:53:15 +0000 http://www.sylvianenuccio.com/?p=3443 It used to be a time when writing for your blog was enough, but those days are over. Is that a shocking statement to...

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Writing for your readers

It used to be a time when writing for your blog was enough, but those days are over.

Is that a shocking statement to you?

Are you still writing for your blog?

Is there any other way to write to start with?

Well, yes.

In the past people would often write low value content to fill up the blank space on their blog page. As long as they made sure that it was filled with the right keywords, Google and other search engines would actually rank such content.

Yes, believe it or not, Google would rank such useless content, back then.

I used to write some of those articles, both for me and my clients, because that’s what we used to do back then. Internet marketing was still in its infancy, so to speak, and those things used to be OK and worked.

Today, however, times have changed, and not only you can’t write useless content overloaded with keywords anymore, neither for search engines, nor for readers, but you can’t just be writing for your blog either.

No.

Nowadays you need to be very specific on each of your posts, and you need to be writing with a purpose which is of course, your readers needs and wants.

But it goes even beyond that. You need to be writing with your reader/potential customer’s specific need in mind. One at the time.

Those specific needs and wants will always spring from the 4 basic needs that people have.

Let’s see what they are.

 

4 Basic Needs that you Must Address for Successful Results

If all you did was writing for your blog, you would be missing out on the most important thing.

Do you know what that it?

You would be missing out on the very purpose of your writing, which is to fill a need for your reader.

There are four basic areas that will provide you with all the material and ideas you will ever need to write great blog posts that will attract traffic to your blog, and convert into customers.

They are:

  • Their desires
  • Their goals
  • Their fears
  • Their frustrations

No matter what your business is about, and no matter what you are selling, you need to define what desires, goals, fears and frustrations your product or service is going to help your potential customer with.

One thing is certain is that if you fail to get that, and all you do is keep writing about your product or service’s features, you are going to be boring to your reader and potential customer, and you are going to fail to attract them.

What’s going to happen is that they will skip you by and find that one business owner, that one blogger that does the same thing you do, but who has found a way to talk to people in a language that speaks to them by writing with one of those four fundamental concerns in mind.

 

Exploit the Desires of you Readers to Improve you Content Quality

What does it mean to exploit the desires of your reader/market?

First, let’s see what are some of the synonyms of the word “exploit.”

Exploit means, to utilize, to harness, to capitalize on and to tap into.

So when you exploit the desires of you target market (your reader/your potential customer) you can utilize, harness, capitalize on or tap into such desires to create content that attract and seduce them, because it will fill a strong need called desire.

For example, desires of your readers can be:

  • Making more money
  • Become a better parent
  • Be better spouse
  • Landing more customers
  • Better caring for their pets
  • Improving their life
  • Improving their relationships
  • Finding the perfect partner
  • Quitting their job
  • Starting their own business
  • Traveling the world. Etc…

Those are only a handful of desire examples that people have, there are thousands more out there.

Before you start writing content for your own specific business blog, you need to make a list of at least 20 main desires that your target market has.

The longer your list, the better.

Take your time building your list over days, weeks or even months. Just add to your list as you come up with ideas.

Think about it and write them down somewhere you have access to every time you need to write a new blog post.

If you need help creating your market needs list, you can contact me HERE. I provide such service for my clients.

 

Show your Readers that you can be a Major Influence in Helping them Reaching their Goals

A goal is that link between your reader and their achieved desire.

For example, if you belong to my own target market, something that you may want is to write attractive blog posts to get more customers. This is your goal, in order to achieve your big desire which is getting more customers to have a successful business, and make more money.

Goals are less attractive, in way, than desires are, because goals are a “process” that one needs to go through in order to get to the desired result.

But if you have good enough writing skills, you could show your readers that you can provide them help to achieve the goals that will lead to what they really want.

For example, goals that your readers may have could be:

  • Losing weight to achieve the desire of (being skinny, attractive and healthy).
  • Getting eye laser surgery to achieve the desire of (seeing without glasses).
  • Purchasing a Kindle to achieve the desire of (reading tons of book easily).
  • Building a custom kitchen to achieve the desire of (cooking in a wonderful spacious and beautiful environment).
  • Write a book to achieve the desire of (achievement, and promote themselves as an expert).
  • Having a website to achieve the desire of (introducing themselves to their market in a professional manner, and attracting more customers that way).

Making more Money, can be both a desire and a goal, since money is not an end, but a means to an end, so when writing about the topic of money, both discussions would fit in such case.

I’ve chosen very different goal examples here, to show you that not only there are many different niche goals out there, but how this can apply to you as a business owner and blogger, no matter what you are selling.

Here again, write down a list of goals that your potential customer may have, and you will always be writing content that rocks.

 

Appease your Readers Fears

Fear is the most common aspect that either prevents people to do something or make them fail.

Once you’ve understood what the fears of your readers are you can better address them, and help them understand that such fear is really just a thought that most likely exist only in their head.

Some fears that your reader may have sound like this in their head:

  • How should I handle my new clients?
  • What if I’m not prepared?
  • What if I get robbed?
  • What if I came out of surgery with problems?
  • What if I found myself alone?
  • What if I can’t measure up to this new job?
  • What if traveling alone was dangerous?
  • What if my order was not delivered?
  • What if I were a bad parent?
  • What if I failed at blogging?
  • What if I didn’t know what to write about?
  • What if I didn’t know how to use social media platforms?
  • What if people could tell that I don’t know what I’m doing in my blog?

…etc…

Here again, make a list of all the fears you can think of that specifically relates to your customers.

Create content that can appease such fears, and your blog post will be very successful and a sure ticket to your popularity with you market.

 

Show your Readers the Way to Eliminate their Frustrations

Frustrations happen when you feel that you’ve been doing everything you were told, or know how, but still things are not happening the way you want them to be.

There are thousands of frustrations that anyone on any market has, so no matter what business you’re in, your readers are bound to have some of them.

Here is a short list of frustrations they may have.

  • Lack of traffic to their site
  • Lack of new customers
  • Lack of referrals from present customers
  • Lack of time to improve… in whatever area they need to improve
  • Lack of skills
  • Lack of tools
  • Lack of money
  • Lack of ideas
  • Lack of connections
  • Lack of resources
  • Lack of knowledge
  • Lack of self-confidence… etc…

In the same way you’ve made a list of your market’s desires, goals and fears, make a list of their frustrations as it relates to your specific business, and write content that will help them appease such frustrations.

Helping your potential customer with his or her frustrations may be the strongest point, the strongest subject matter, where you could show them some sympathy and offer them help as well as being regarded as an expert, while using your writing skills and gently leading them to your product or service.

At the end of the day…

Remember, people don’t want a drill, they want a hole.

What they want might not be what you think they want.

This is why by making these four lists of your market’s desires, goals, fears, and frustrations you can start to better understand where they’re coming from, and be better able to speak to them in a way that will seduce and attract them.

In the process you will be better able to get more traffic, more shares on social media, more attention and more customers at the end of the road.

Your Turn…

So, what do you think? Any feedback, or questions you may have are welcome.

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I write in such a way that your potential customers will fall in love with your business.

Would you like some advice about blogging for better business? Get it here!

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America Versus Europe The Main Differences You Need To Know http://www.sylvianenuccio.com/america-versus-europe-the-main-differences-you-need-to-know/ http://www.sylvianenuccio.com/america-versus-europe-the-main-differences-you-need-to-know/#comments Fri, 17 Jul 2015 11:37:56 +0000 http://www.sylvianenuccio.com/?p=3434   My mother used to tell me at times “with you it’s either nothing or everything” it’s still true to this day, I feel....

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Differences between America and Europe

My mother used to tell me at times “with you it’s either nothing or everything” it’s still true to this day, I feel.

I’ve spent the better part of the last decade stuck in North Carolina, USA, but I’ve already made up for it in just these past eight weeks traveling across Europe.

I’ve been on 10 flights and about 30 trains since May 14, and it’s now July 16 as I’m writing this. Yes, that’s eight weeks of traveling up and down Western Europe, which I’m learning to rediscover.

I’ve spent almost half of my life in Europe and the other half in the United States. So, that makes me qualified to write this article, especially after coming back to Europe for a 13 month adventure.

I wish I had had the time to write more about my travels until now, but time has been short and busy. I’ve been to Scotland, Ireland, England, Spain, and now England again in just eight weeks, and while doing so I even wrote for my own blog as well as for clients, so my travel journey writings took a back row.

However, today I wanted to educate both Americans and Europeans about these two continents that I have experienced pretty well, and inform you about what to expect on either side, as far as day to day life is concerned.

Since this blog is mostly read in the US, the info is going to be more about Europe, but it will also give you information about the US if you are in Europe.

After years of being a bit stuck in the US for one reason or another, I thought that it was time for me to revisit my continent of origin. Yes, to go back to Europe and enjoy it in a way I haven’t had before, even while living in France.

When in the US people ask me about Europe, and here (in Europe) people ask me about the US. While I meet some people who have been there, I also meet many who haven’t been to the United States and they are always wondering what it’s like to live there.

So, what are the differences between the United States and Europe, and what traveling from Scotland to Spain today has taught me all over again?

If you would like to know and  be better prepared for you upcoming trip, keep reading.

Differences between America and Europe

Skipton, England

 

The Gap between Capitalism and Socialism

When you travel from The US to Europe or vice-versa it’s not like going to a modern country to a third world country. I’m sure you know that much, even if you live in the US side of the game.

So the differences will never be obvious at first site. When you travel from the US to Europe you will start noticing more subtle differences as you go in and start living your day to day life.

The most obvious differences you’ll notice are often the result of one main thing, which is that America is a capitalist country, while Europe is more of a socialist continent.

What does this mean?

Well, mainly it means that if you are wealthy, you might be better off living in the States, but if you’re not, you’re better off living in Europe.

For example, if you are a business owner, you will definitely enjoy the capitalism system of the US and pay less tax. But if you’re an employee, Europe will give you more rights and privileges than you’ll ever get in the United States.

That’s why the middle class lives better in Europe, for the most part. I’m not just saying that, I’ve seen it with my own eyes.

In Europe the wealthy complain of paying too much tax, and employers have to follow strict rules and regulations that benefit their employees, whether they like it or not.

This can have pros and cons effects, because no government is perfect.

This is the main difference between Europe and America, and the reason why I started with this very important fact that separate America and Europe is that the capitalism spirit versus the socialism spirit affects other subtle areas of life.

Let’s see how…

Differences between America and Europe

Alicante, Spain

Time is Money

If you live in the US, I know you’ve heard and probably used the term, time is money. And gosh is that obvious in almost everything in America.

However, one thing that you’ll notice in Europe is that “time is not necessarily money” here. Time is this living window that we have to try to enjoy life as much as we can. This is very obvious in Western Europe. No doubt.

Sure, it’s not easy to enjoy anything if you don’t have money, granted, but you can’t enjoy life either when all you’re thinking about is making your next dollar, pound or euro. Because while doing so, you’re also dying.

This fundamental difference between the two continents shows its face in the way people live their day to day life.

Here are some examples…

Differences between America and Europe

Dublin, Ireland

 

Dining Out

I don’t know about you, but the first time I ate in a restaurant in the States I felt rushed.

As I’m sitting in restaurants in Europe, I still experience this huge difference today.

Here is what I experienced…

Arriving in the Restaurant

In the States you sit at a table and menus are given to you instantly.

In Europe you sit at a table and menus are given to you most of the time, and at times you may have to ask for them. No one seems to be in any kind of a hurry.

For them it’s a given that you’ve gotten here to eat, but it doesn’t mean that you want to rush in to read the menu. You may want to settle down first.

Once you’ve ordered, however, you can expect your food to get to you as fast as you would in the US.

In the States, you’ll have a waiter introducing himself or herself and giving you their name while emphasizing the fact that they’ll be your waiter for the evening.

In Europe anywhere from Scotland to Spain, the waiter will not introduce himself or herself to you. They will say hello and welcome, but you’ll never know their name, and they will not tell you that “they’ll be your waiter for the evening.”

As I sat in a restaurant with two British couples in Wilmslow, England one of the ladies who’s been in the US several times warned me; “here waiters don’t introduce themselves saying hi my name is blabla… like they do in America.”

I reassured her not to worry as I knew that, indeed.

Even though she knew that I’m not originally from the US, she also knew that I’ve spent long enough time there to maybe have forgotten.

During your Meal

In America, you have a waiter that comes by your table regularly asking you if “everything is OK” but here in Europe that would be considered rude to interrupt a party every so often to ask them if they’re OK.

So, no such thing here.

If you need something you’ll have to ask for it. Once they served you your food, they won’t come back again, until you’ve finished your plate, so they can remove it and bring you the next course.

There is less of a desperation to  please you in European restaurants, I would say.

Portions and Beverages

Now remember that everything is big in America, the country and often time the people. One of the reasons people are big is because of the quantity of food they eat.

Yes, that’s as simple as that.

In Europe while people love to eat (and drink), they also eat less, thus the portions are smaller.

Expect to get a much smaller portion in a restaurant in Europe.

As a matter of fact, if you are used to those over-sized restaurant portions in the US, you’ll be in for a shock in Europe.

Now did I ever feel still hungry after a meal in a restaurant in Europe?

No.

Not at all.

What happens is that I eat it all and don’t have to ask for a doggy bag to take home.

Another reason why portions are smaller is that European hate waste. Food and energy is much, much more valued here than it is in the US where people tend to live like there is no tomorrow.

Enough food so that you can eat almost two meals on it is considered waste here.

Even water is precious in Europe, and unless you ask for it, they won’t bring you water in restaurants. What’s more is that it’s not free either. You pay for your water here.

So beware.

Differences between America and Europe

Edinburgh, Scotland

Bill (Check) Time

In the US, at times you may barely have the time to finish your meal before the waiter comes asking you if you need anything else. And once you say no, they’ll bring you the bill soon after that.

In Europe, because they don’t necessarily consider that “time is money” as much, you can sit there for hours, and no one will bother you with the bill (or check should I say here).

Basically, you won’t see it coming unless you ask for it.

Again, here it’s considered rude for the waiter to ask you if you want the bill, as it would be a sign that they want you out.

You will never feel rushed out of your table in a restaurant or café in Europe. You can sit and relax all day or all evening long.

Once you sat at a table and to pay for your food and beverages, you own it, and it’s up to you when you decide to leave it.

So, yes, you may have to pay a couple of Pounds or Euros for you water, while it’s free in the US, but you own your table for an indefinite amount of time. AND tips are just pocket change here. It’s not the waiter’s salary.

But in the end, restaurants are not losing anything, because people will still leave their table in a rather reasonable amount of time anyways.

But even if they stayed 4 or 5 hours at a table, it shows that the restaurant is busy and it’s good for business. So it’s still a win-win situation.

There are rarely ever any line for restaurants in Europe for two reasons.

  1. More people eat at home.
  2. There are so many restaurants.
Differences between America and Europe

Liverpool, England

 

Energy Waste Versus Saving

Saying that Europe is more in tune with energy saving than the US is an understatement.

While living in the States I often wondered how businesses and even regular people were able to waste so much energy and money in air conditioning, for example.  I see that it’s certainly not the case in Europe.

Granted, the UK doesn’t need air conditioning, but places like Spain where I was this past week or even France, do need air conditioning in the summer.

However, the way they use is totally different.

In the US on any typical summer day (for the most parts) where the temperature may come up to 95-100’s (35-40’s Celsius) outside, it’s not uncommon to come inside a store where it’s basically freezing.

This is because if it’s let’s say 95 degrees (35 C) outside, which is very hot but also very common in southern US in the summer, they set the indoor temperatures at something like 68-70 degrees (22-22 C).

On top of being way too low, since 68-70 F air conditioned feels way cooler than 68-70 F from outdoor temperatures, what does your body feel when it goes from 95 to 68-70 degrees?

It feels very cold, and more often than not you will need to add another layer of clothing like a long sleeve sweater to be comfortable.

This stupidity is out of the picture in Europe.

Where it’s hot in the summer in Europe, the AC is set to make you feel more comfortable, not to force you to put on an extra sweater that you didn’t need outdoors to start with.

Air conditioning cost both energy and money, and Europe doesn’t like to waste either, thus the AC is made to feel you better at a reasonable level.

As I was explaining how air conditioning works in the US to an English man, he told me, “well, America is a country of extremes and they can’t seem to like it any other way.” I think he’s right. The air is conditioned to the extreme in the summer in America. I’ve always thought that, and my trip in Europe just confirms it even more.

In some hotels in Spain, you have to pay extra if you want more cool air. If you don’t want to pay, you have to do with what they give you which is about 10-12 degrees cooler than outdoors, which totally works for me, and everybody else there.

Differences between America and Europe

Manchester, England

Why you should Come to Europe

For one thing, you should come to Europe because it’s one of the most beautiful places on earth, but also because you will learn other ways of life.

You will learn more about the value of food and energy savings.

You will learn to slow down and take the time to enjoy things.

After 20 years in the United States I was really missing Europe for some of such reasons.

Some people had told me that I was going to notice some changes, but I actually didn’t really.

The same way that America hasn’t changed in just 20 years, neither did Europe.

The main features are there to stay for a long time, good or bad.

Some things you’re going to like in Europe, and some things you won’t, but you will never know unless you come.

 

Your turn…

Before you leave my blog, make sure you leave your input.

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I write in such a way that your potential customers will fall in love with your business.

Would you like some advice about blogging for better business? Get it here!

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6 Things That Can Destroy Your SEO Strategy http://www.sylvianenuccio.com/seomistakes/ http://www.sylvianenuccio.com/seomistakes/#comments Sun, 05 Jul 2015 09:56:59 +0000 http://www.sylvianenuccio.com/?p=3429 I know this is not the second Monday of the Month, but as I’ll be traveling to Spain this week I thought it was...

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6 SEO Mistakes

I know this is not the second Monday of the Month, but as I’ll be traveling to Spain this week I thought it was the perfect time to have a guest featured on my blog today.

Here is a guest post by Nisha Pandey about the mistakes that you should be avoiding with your SEO strategy. Be sure to check what they are.

Take it away, Nisha…

You have an SEO strategy in place and you think that you have all the elements to help you succeed. But is it actually so? Search engine algorithms are always changing and you can no longer continue using the same old methods to rank high. What worked a few months ago may in fact adversely affect your SEO if you used it today. That added to the fact that there’re so many things that you might not be doing when running an SEO campaign.

In this guide I will list 6 such strategies that are destroying your SEO, either because you are following them or because you are not following them.

Poor Keyword Research or No Keyword Research

Proper keyword research involves checking out all the monthly searches for each relevant keyword and using these keywords in your content while ensuring that the keyword density is ‘healthy.’ I often come across people asking me if keyword optimization is ‘dead.’ But I say that keyword research and optimization is the most important step in your on-page SEO strategy. When done the right way, it can bring you lots of benefits.

On the other hand if you don’t do keyword research (proper keyword research), I would say that it’s not worth wasting your time on SEO. You are going to miss out big on your SEO strategy and lose big in rankings.

This may come as a surprise to many but I say that Google still requires proper keywords to be able to determine what results should be displayed. The Google Keyword Planner is one of the best tools you could be using to perform your research.

Keyword Stuffing

While keyword research and use of keywords in the right density is extremely important to SEO, going overboard with keyword density could just kill all your SEO efforts and place you under Google scanner.

Search engine crawlers used to like this several years ago. A few years ago people were churning out hundreds of thousands of articles every day and these articles were nothing more than jumbled bunch of words with keywords stuffed through them in high density. And the bad thing was that they used to get through it without any difficulty and ranked high on search engines.

You can’t spin content nowadays and load your jumbled content with keyword density of more than 3% and get away with it. Google is going to penalize your site!

Keyword density has become so advanced and challenging that you have to be perfect about using them well. Not only has the keyword density to be minimal, it has to be perfect. The keywords should be placed technically and naturally and they should be perfect. It is no longer about using the same keyword in all the places – use synonyms and variations, but keep the density low. Using 1.5-2% keyword density isn’t ‘unhealthy.’

Here are some more tips for proper keyword usage:

  • Make minimum use of long-tail keywords – While they are important, the long tail keywords should be used minimally. A few instances here and there will be more than enough. So if you are using the main term 4 times in a 500-word article, don’t use the long-tail versions more than 3 times. Use them more and you stand a good chance of being penalized.
  • Use related keywords – Google keeps changing the terms of use of LSI keywords. Whatever it may be currently, the use of related keywords will help you avoid keyword stuffing and improve your SEO.

 

Use of Duplicate Content

If you think that posting already existing content to your blog or site is going to help drive traffic, you are wrong.

If you do this, you are doing more harm than good to your blog.

Your page is either going to be banned or else it will fall drastically in its rankings. When I say duplicate content, I also refer to ‘rewritten’ content. It is an easy strategy for most new writers to churn out content faster.

Personally I think creating fresh and informative content is far more interesting and involving than copying and rewriting existing content from the web. Its more time consuming but the ‘mileage’ is unmatched in terms of visibility and feedback. Your target audience will most likely have visited your competitor sites, and if they view copied or rewritten information with same content, they are less likely to trust you.

There are some more valuable points about duplicate content in this post by Joel Cordle.

High Quantity of Links

A few years ago, we could have driven as many backlinks as possible to our site and pushed up our search engine rankings. If you do this today, you are simply asking for trouble.

More backlinks don’t mean better SEO. There are hundreds of websites that claim to offer highly targeted backlinks – they will sell you hundreds of backlinks for dirt cheap prices. I would say paid links are the easiest road to derail your SEO strategy. There are SEO companies that will promise you that they can build dozens of links within a few weeks, all pointing to your pages, but rather than doing any good, this strategy is going to harm you.

Today you should get links only after evaluating the relevance and authority of the site. If the link doesn’t meet these two conditions, you are just wasting your time and ranking. It requires just a few high-authority and relevant links to do the magic for you.

At a time when more and more webmasters are busy removing the irrelevant backlinks they were served with in the past, you shouldn’t consider backlinking in terms of quantity.

It’s all about quality and you don’t need many links.

Writing for the Search Engines

Google doesn’t want you to write for its crawlers. It wants you to write for its searchers.

Don’t write your content for search engines, but write in a way that pleases your target audience.

The format should be easy to read and navigate – it should be written in a way that readers can also skim through it in an instant to get a grasp of what you are trying to say. Today if you want to please Google and other search engines, you can begin by pleasing your readers. If it’s not good for the readers, neither will it be good for search engines.

Not Optimizing for Mobile

There are many reasons why people will entirely ignore mobile optimization.

Many think that they don’t have many searchers from mobile devices and others simply ignore those devices because “they never mattered before and will not matter in the future.

The fact that smartphone traffic has already outgrown desktop search is reason enough for optimizing for the mobile. Many businesses are already generating up to 40% of their sales from mobile, many even more than 50%.

So if you are not optimizing your site for smartphones and tablets, you are missing out big.

You can find more information on mobile optimization in this post by Gaurav Sharma.

In Conclusion

These are some of the biggest mistakes that I have seen when people try to optimize their content for search engines.

So I would say that instead of optimizing for the bots, you should rather optimize for the readers.

Deliver value in everything – from the content to the format to the links, and search engines will become generous to you!

Please, leave your comments below.

 

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